Enterprise Marketing Management products
425,374 Companies
What is Enterprise Marketing Management?
Enterprise marketing management defines a category of software used by marketing operations to manage their end-to-end internal processes. It consists of other marketing software categories such as Web Analytics, Campaign Management, Digital Asset Management, Web Content Management, Marketing Resource Management, Marketing Dashboards, Lead Management, Event-driven Marketing, Predictive Modeling and more. Note: Some of these areas are separated out into their own categories.
Market Share of Enterprise Marketing Management products
At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Enterprise Marketing Management products and technologies. We track 65 products in the Enterprise Marketing Management category, and have found 425,374 companies using these products.
Enterprise Marketing Management
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425,374
Companies using Enterprise Marketing Management
Enterprise Marketing Management
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| Product | Install base (# of companies we found using this product) |
Market Share (%) |
|---|---|---|
| Omniture | 122,568 | 28% |
| Adobe Marketing Cloud | 87,749 | 20% |
| OpenX | 83,346 | 19% |
| Bizo | 23,285 | < 5% |
| Sizmek | 15,451 | < 5% |
| Google Analytics 360 Suite | 13,905 | < 5% |
| Segment | 13,252 | < 5% |
| Lead Forensics | 8,994 | < 5% |
| LinkShare | 7,325 | < 5% |
| Dotomi | 5,796 | < 5% |
| SnapEngage | 4,769 | < 5% |
| HubSpot Marketing Free | 3,666 | < 5% |
| VisiStat | 3,310 | < 5% |
| Digital Window | 3,230 | < 5% |
| Yext | 3,164 | < 5% |
| Demandbase | 2,712 | < 5% |
| VisitorTrack | 2,405 | < 5% |
| Tradedoubler | 2,039 | < 5% |
| Adobe Digital Marketing Suite | 1,951 | < 5% |
| BrightEdge | 1,844 | < 5% |
| Oracle Marketing Cloud | 1,406 | < 5% |
| Technorati | 1,257 | < 5% |
| Acxiom | 1,067 | < 5% |
| Kukui | 997 | < 5% |
| Livefyre Studio | 838 | < 5% |
| InsightExpress | 816 | < 5% |
| Qvidian | 815 | < 5% |
| Yesware | 562 | < 5% |
| Eulerian Technologies | 535 | < 5% |
| Scoop.it | 530 | < 5% |
| Contently | 484 | < 5% |
| SAS Marketing | 451 | < 5% |
| mParticle | 431 | < 5% |
| UberFlip | 397 | < 5% |
| Emarsys | 357 | < 5% |
| Swiftpage | 316 | < 5% |
| Epsilon | 289 | < 5% |
| Siebel Web Services | 238 | < 5% |
| APSIS Lead | 237 | < 5% |
| Canto Cumulus | 221 | < 5% |
| Levels Beyond | 198 | < 5% |
| Adzerk | 193 | < 5% |
| Conductor Searchlight | 185 | < 5% |
| Compusense | 174 | < 5% |
| TagMan | 159 | < 5% |
| SnapApp | 146 | < 5% |
| Visual Revenue | 137 | < 5% |
| AgilOne | 119 | < 5% |
| IBM Marketing Operations | 107 | < 5% |
| ion interactive | 93 | < 5% |
| Autonomy Optimost | 93 | < 5% |
| ReachForce | 83 | < 5% |
| Adobe AdLens | 82 | < 5% |
| TargetBase | 77 | < 5% |
| FatTail | 65 | < 5% |
| LeadMaster | 62 | < 5% |
| Umbel | 60 | < 5% |
| Enterworks | 59 | < 5% |
| Genoo | 50 | < 5% |
| Revana | 50 | < 5% |
| Tealium iQ Tag Management | 45 | < 5% |
| Captora | 43 | < 5% |
| Thismoment | 40 | < 5% |
| LinkTrust | 26 | < 5% |
| NextMark | 23 | < 5% |
