Enterprise Marketing Management products

610,086 Companies

What is Enterprise Marketing Management?


Enterprise marketing management defines a category of software used by marketing operations to manage their end-to-end internal processes. It consists of other marketing software categories such as Web Analytics, Campaign Management, Digital Asset Management, Web Content Management, Marketing Resource Management, Marketing Dashboards, Lead Management, Event-driven Marketing, Predictive Modeling and more. Note: Some of these areas are separated out into their own categories.

Market Share of Enterprise Marketing Management products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Enterprise Marketing Management products and technologies. We track 61 products in the Enterprise Marketing Management category, and have found 610,086 companies using these products.

Enterprise Marketing Management
Enterprise Marketing Management
610,086
Companies using Enterprise Marketing Management
Enterprise Marketing Management
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    Product Install base
    # of companies we found using this product
    Market Share
    Omniture 173,903 28%
    Adobe Marketing Cloud 124,380 20%
    Google Marketing Platform 114,478 18%
    Bizo 64,599 10%
    Google Analytics 360 Suite 26,355 < 5%
    Dotomi 22,305 < 5%
    Netmining 18,610 < 5%
    Digital Window 15,510 < 5%
    HubSpot Marketing Free 5,510 < 5%
    Marketing 360 4,652 < 5%
    VisiStat 4,025 < 5%
    Scorpion 3,791 < 5%
    Oracle Marketing Cloud 3,676 < 5%
    Adobe Digital Marketing Suite 3,562 < 5%
    InsightExpress 3,429 < 5%
    Acxiom 3,275 < 5%
    Akna 2,399 < 5%
    Mindmatrix 1,813 < 5%
    Grade.us 1,732 < 5%
    NinthDecimal 1,422 < 5%
    APSIS Lead 1,383 < 5%
    Yesware 1,038 < 5%
    Swiftpage 884 < 5%
    Emarsys 736 < 5%
    UberFlip 620 < 5%
    TargetBay 546 < 5%
    Ylopo 505 < 5%
    Spherexx 413 < 5%
    Pipz 377 < 5%
    Epsilon 358 < 5%
    Virtual Vision 357 < 5%
    TagMan 354 < 5%
    Conductor Searchlight 296 < 5%
    Enterworks 261 < 5%
    Evolution360 254 < 5%
    Huggy 249 < 5%
    Pabbly 244 < 5%
    AgilOne 178 < 5%
    ion interactive 174 < 5%
    IBM Marketing Operations 152 < 5%
    Autonomy Optimost 128 < 5%
    ReachForce 125 < 5%
    TargetBase 124 < 5%
    Allbound 119 < 5%
    Adobe AdLens 107 < 5%
    BlueVenn 97 < 5%
    Revana 75 < 5%
    Captora 69 < 5%
    ZINFI 64 < 5%
    LinkTrust 64 < 5%
    Hootsuite Amplify 50 < 5%
    Siebel Marketing Resource Management 43 < 5%
    NextMark 42 < 5%
    Elateral 35 < 5%
    Adchemy 33 < 5%
    ClickSquared 24 < 5%
    Adobe Genesis 24 < 5%
    Omniata 21 < 5%
    Hull.io 17 < 5%
    MeritDirect 13 < 5%
    IBM CustomerInsight 7 < 5%

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