Enterprise Marketing Management products

547,044 Companies

What is Enterprise Marketing Management?


Enterprise marketing management defines a category of software used by marketing operations to manage their end-to-end internal processes. It consists of other marketing software categories such as Web Analytics, Campaign Management, Digital Asset Management, Web Content Management, Marketing Resource Management, Marketing Dashboards, Lead Management, Event-driven Marketing, Predictive Modeling and more. Note: Some of these areas are separated out into their own categories.

Market Share of Enterprise Marketing Management products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Enterprise Marketing Management products and technologies. We track 61 products in the Enterprise Marketing Management category, and have found 547,044 companies using these products.

Enterprise Marketing Management
Enterprise Marketing Management
547,044
Companies using Enterprise Marketing Management
Enterprise Marketing Management
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    Product Install base
    # of companies we found using this product
    Market Share
    Omniture 157,118 28%
    Google Marketing Platform 115,609 21%
    Adobe Marketing Cloud 114,740 20%
    Bizo 65,291 11%
    Google Analytics 360 Suite 24,733 < 5%
    Dotomi 21,977 < 5%
    Netmining 7,579 < 5%
    Digital Window 4,827 < 5%
    Marketing 360 4,447 < 5%
    Scorpion 3,755 < 5%
    VisiStat 3,161 < 5%
    Acxiom 3,124 < 5%
    Oracle Marketing Cloud 2,734 < 5%
    Adobe Digital Marketing Suite 2,720 < 5%
    Grade.us 1,665 < 5%
    Akna 1,339 < 5%
    Yesware 995 < 5%
    Mindmatrix 947 < 5%
    InsightExpress 936 < 5%
    Swiftpage 885 < 5%
    HubSpot Marketing Free 882 < 5%
    APSIS Lead 839 < 5%
    Emarsys 694 < 5%
    TargetBay 539 < 5%
    Ylopo 530 < 5%
    UberFlip 474 < 5%
    Spherexx 446 < 5%
    NinthDecimal 433 < 5%
    Pipz 400 < 5%
    Virtual Vision 347 < 5%
    Epsilon 345 < 5%
    TagMan 312 < 5%
    Conductor Searchlight 287 < 5%
    ion interactive 154 < 5%
    IBM Marketing Operations 153 < 5%
    Huggy 147 < 5%
    Enterworks 143 < 5%
    AgilOne 137 < 5%
    Evolution360 133 < 5%
    TargetBase 117 < 5%
    Autonomy Optimost 105 < 5%
    Adobe AdLens 101 < 5%
    Pabbly 95 < 5%
    ReachForce 93 < 5%
    Allbound 72 < 5%
    LinkTrust 59 < 5%
    BlueVenn 55 < 5%
    NextMark 43 < 5%
    Revana 39 < 5%
    Hootsuite Amplify 38 < 5%
    ZINFI 35 < 5%
    Siebel Marketing Resource Management 32 < 5%
    Adchemy 32 < 5%
    Elateral 31 < 5%
    ClickSquared 27 < 5%
    Adobe Genesis 23 < 5%
    Omniata 21 < 5%
    Captora 17 < 5%
    MeritDirect 13 < 5%
    Hull.io 11 < 5%
    IBM CustomerInsight 8 < 5%

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