We have data on 60 companies that use Adobe AdLens. The companies using Adobe AdLens are most often found in United States and in the Marketing and Advertising industry. Adobe AdLens is most often used by companies with >10000 employees and >1000M dollars in revenue. Our data for Adobe AdLens usage goes back as far as 7 years and 4 months.
|IMS Corporate||imscorporate.com||United States||50M-100M||500-1000|
|Salesforce, Inc||salesforce.com||United States||>1000M||>10000|
|Adobe Inc||adobe.com||United States||>1000M||>10000|
We use the best indexing techniques combined with advanced data science to monitor the market share of over 15,000 technology products, including Enterprise Marketing Management. By scanning billions of public documents, we are able to collect deep insights on every company, with over 100 data fields per company at an average. In the Enterprise Marketing Management category, Adobe AdLens has a market share of about 0.1%. Other major and competing products in this category include:
Adobe AdLens, formerly Efficient Frontier, delivers the results businesses need for successful digital marketing campaigns. Unlike rule-based approaches that are inherently inaccurate and labor intensive, AdLens uses mathematical models to weigh risk and return across numerous events and scenarios. It analyzes data and ad performance immediately, offering insight and understanding into how an ad campaign performs. In addition, AdLens provides scalability and actionable choices, helping businesses manage large, complex digital advertising campaigns.
Looking at Adobe AdLens customers by industry, we find that Marketing and Advertising (25%), Internet (15%), Retail (8%), Apparel & Fashion (5%) and Computer Software (5%) are the largest segments.
37% of Adobe AdLens customers are in United States, 17% are in Germany, 10% are in United Kingdom and 5% are in Brazil.
Of all the customers that are using Adobe AdLens, 18% are small (<50 employees), 29% are medium-sized and 43% are large (>1000 employees).
Of all the customers that are using Adobe AdLens, 32% are small (<$50M), 14% are medium-sized and 37% are large (>$1000M).