We have data on 52,287 companies that use Pardot. The companies using Pardot are most often found in United States and in the Computer Software industry. Pardot is most often used by companies with 50-200 employees and 1M-10M dollars in revenue. Our data for Pardot usage goes back as far as 7 years and 4 months.
|Company||Therap Services LLC|
|Company||Search Engine Optimization, Inc.|
|Company||California State University-Stanislaus|
|Company||Red Hat Inc|
|Therap Services LLC||therapservices.net||United States||50M-100M||200-500|
|Search Engine Optimization, Inc.||seoinc.com||United States||10M-50M||500-1000|
|California State University-Stanislaus||csustan.edu||United States||100M-200M||1000-5000|
|NetSuite Inc||netsuite.com||United States||200M-1000M||>10000|
|Red Hat Inc||redhat.com||United States||>1000M||>10000|
We use the best indexing techniques combined with advanced data science to monitor the market share of over 15,000 technology products, including Marketing Automation. By scanning billions of public documents, we are able to collect deep insights on every company, with over 100 data fields per company at an average. In the Marketing Automation category, Pardot has a market share of about 6.5%. Other major and competing products in this category include:
Pardot, B2B marketing automation by Salesforce, offers an easy-to-use marketing automation solution that allows marketing and sales departments to create, deploy, and manage online marketing campaigns from one central platform. Together, Pardot and Salesforce empower every rep to act in the moment of engagement, and every marketer to drive greater results from campaigns.
Looking at Pardot customers by industry, we find that Computer Software (9%), Information Technology and Services (9%) and Financial Services (6%) are the largest segments.
51% of Pardot customers are in United States and 7% are in United Kingdom.
Of all the customers that are using Pardot, 41% are small (<50 employees), 45% are medium-sized and 14% are large (>1000 employees).
Of all the customers that are using Pardot, a majority (71%) are small (<$50M), 14% are large (>$1000M) and 8% are medium-sized.