We have data on 300 companies that use IBM Digital Analytics. The companies using IBM Digital Analytics are most often found in United States and in the Retail industry. IBM Digital Analytics is most often used by companies with >10000 employees and >1000M dollars in revenue. Our data for IBM Digital Analytics usage goes back as far as 3 years and 10 months.
|Critical Mass Inc.||criticalmass.com||Canada||100M-200M||500-1000|
|PFSweb Inc||pfsweb.com||United States||200M-1000M||1000-5000|
|Emerson Climate Technologies Incorporated||emersonclimate.com||United States||>1000M||>10000|
|VF Corporation||vfc.com||United States||>1000M||>10000|
We use the best scanning techniques combined with advanced data science to monitor the market share of over 5,000 technology products, including Web Analytics. In the Web Analytics category, IBM Digital Analytics has a market share of about 0.1%. Other major and competing products in this category include:
IBM Digital Analytics, formerly Coremetrics Web Analytics, is a platform for near real-time digital analytics, data monitoring and comparative benchmarking. It analyzes and reports on your visitors' digital journeys across marketing touchpoints and channels to provide customer insights that help marketers deliver more personalized, relevant and effective marketing. One can expand the IBM Digital Analytics platform with options to analyze multiple sites, offline customer behavior, ad relevancy, impression attribution and social media channels.
Looking at IBM Digital Analytics customers by industry, we find that Retail (20%) and Computer Software (17%) are the largest segments.
70% of IBM Digital Analytics customers are in United States and 9% are in United Kingdom.