Companies using Facebook Pixel

We have found 597,729 companies that use Facebook Pixel. The companies using Facebook Pixel are most often found in United States and in the Retail industry. Facebook Pixel is most often used by companies with 10-50 employees and 1M-10M dollars in revenue. Our data for Facebook Pixel usage goes back as far as 3 years and 3 months.

Did you know that Facebook Pixel customers are also likely to use Google Analytics and Google Tag Manager?

Who uses Facebook Pixel?

List of the top companies using Facebook Pixel :
Company Website Country Revenue Company Size
Fidelitas Development fidelitasdevelopment.com United States 1M-10M 10-50
TerraCycle Inc. terracycle.com United States 50M-100M 500-1000
National Audubon Society, Inc. audubon.org United States 100M-200M 500-1000
ST BALDRICKS FOUNDATION INC stbaldricks.org United States 10M-50M 50-200
Retail Concepts, Inc. sunandski.com United States 100M-200M 500-1000

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Facebook Pixel Market Share and Competitors in Web Analytics

We use the best scanning techniques combined with advanced data science to monitor the market share of over 5,000 technology products, including Web Analytics. In the Web Analytics category, Facebook Pixel has a market share of about 7.8%. Other major and competing products in this category include:

Facebook Pixel
Web Analytics
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597,729
Companies using Facebook Pixel
Facebook Pixel market share in Web Analytics is about 7.82%

What is Facebook Pixel?

The Facebook pixel allows you to place a single pixel across your entire website to report conversions, build audiences and get rich insights about how people use your website.

Top Industries that use Facebook Pixel

Top Industries that use Facebook Pixel

Looking at Facebook Pixel customers by industry, we find that Retail (6%) is the largest segment.

Companies using Facebook Pixel - Distribution by industry
Companies that use Facebook Pixel, by industry :
Industry Number of companies
Retail 33700
Hospital & Health Care 24013
Automotive 21619
Real Estate 19699
Restaurants 19631
Computer Software 18838
Marketing and Advertising 17737
Recreational Facilities and Services 12390
Hospitality 12389
Health, Wellness and Fitness 12369

Top Countries that use Facebook Pixel

Top Countries that use Facebook Pixel

43% of Facebook Pixel customers are in United States and 6% are in United Kingdom.

Facebook Pixel customers by country
Companies that use Facebook Pixel, by country :
Country Number of companies
United States 257641
United Kingdom 35273
Australia 24595
Canada 24495
Netherlands 10994
Brazil 10962
Italy 10492
Spain 10198
India 9073
Germany 8869

Distribution of companies that use Facebook Pixel based on company size (Employees)

Distribution of companies that use Facebook Pixel based on company size (Employees)
Of all the companies that are using Facebook Pixel,a majority (61%) are small (<50 employees), 13% are large (>1000 employees) and 24% are medium-sized.
Companies using Facebook Pixel, by size (number of employees)
Companies that use Facebook Pixel, by employees :
Employees Number of companies
1-10 Employees 127123
10-50 Employees 192493
50-200 Employees 49111
200-500 Employees 14583
500-1000 Employees 6704
1000-5000 Employees 6455
5000-10000 Employees 1286
>10000 Employees 1528

Distribution of companies that use Facebook Pixel based on company size (Revenue)

Distribution of companies that use Facebook Pixel based on company size (Revenue)
Of all the companies that are using Facebook Pixel, a majority (79%) are small (<$50M), 5% are large (>$1000M) and 11% are medium-sized.
Facebook Pixel clients - distribution by company revenue
Companies that use Facebook Pixel, by revenue :
Revenue (in USD) Number of companies
0M-1M 119927
1M-10M 223349
10M-50M 44337
50M-100M 9022
100M-200M 5000
200M-1000M 5530
>1000M 2652

Targeting by install base boosts your number of qualified accounts

Refine results by company size, location, and industry.
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Delivery in one day or less.