We have data on 2,552,785 companies that use Facebook Pixel. The companies using Facebook Pixel are most often found in United States and in the Retail industry. Facebook Pixel is most often used by companies with 1-10 employees and 1M-10M dollars in revenue. Our data for Facebook Pixel usage goes back as far as 6 years and 11 months.
|Company||The Morning Bulletin|
|Company||The North Face|
|The Morning Bulletin||themorningbulletin.com.au||Australia||1M-10M||1-10|
|The North Face||thenorthface.com||United States||>1000M||1000-5000|
We use the best indexing techniques combined with advanced data science to monitor the market share of over 15,000 technology products, including Web Analytics. By scanning billions of public documents, we are able to collect deep insights on every company, with over 100 data fields per company at an average. In the Web Analytics category, Facebook Pixel has a market share of about 11.8%. Other major and competing products in this category include:
The Facebook pixel allows you to place a single pixel across your entire website to report conversions, build audiences and get rich insights about how people use your website.
Looking at Facebook Pixel customers by industry, we find that Retail (7%) is the largest segment.
28% of Facebook Pixel customers are in United States.
Of all the customers that are using Facebook Pixel, a majority (66%) are small (<50 employees), 12% are large (>1000 employees) and 22% are medium-sized.
Of all the customers that are using Facebook Pixel, a majority (68%) are small (<$50M), 8% are large (>$1000M) and 17% are medium-sized.