Web analytics is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage. However, Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the effectiveness of a website.
At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Web Analytics products and technologies. We track 136 products in the Web Analytics category, and have found 23,065,959 companies using these products.
Product |
Install base
# of companies we found using this product |
Market Share |
---|---|---|
Google Analytics | 9,683,399 | 41% |
Google Tag Manager | 6,097,340 | 26% |
Facebook Pixel | 2,401,966 | 10% |
Facebook Domain Insights | 1,199,159 | < 5% |
Hotjar | 517,038 | < 5% |
Baidu Tongji | 486,984 | < 5% |
Piwik | 355,568 | < 5% |
Yandex Metrika | 190,680 | < 5% |
Visitor Analytics | 179,042 | < 5% |
Quantcast | 168,947 | < 5% |
StatCounter | 168,639 | < 5% |
Moat Analytics | 139,572 | < 5% |
comScore | 119,577 | < 5% |
Crazy Egg | 100,183 | < 5% |
Yahoo Web Analytics | 87,447 | < 5% |
Mixpanel | 74,800 | < 5% |
Adobe Analytics | 70,542 | < 5% |
Clicky | 65,132 | < 5% |
Wiredminds | 63,447 | < 5% |
Alexa | 59,555 | < 5% |
33Across | 57,294 | < 5% |
Lucky Orange | 47,292 | < 5% |
RealTracker | 40,045 | < 5% |
Web Stat | 37,107 | < 5% |
Mouseflow | 35,674 | < 5% |
Smartlook | 34,679 | < 5% |
SiteWit | 32,532 | < 5% |
Fullstory | 30,293 | < 5% |
HiStats.Com | 24,444 | < 5% |
Webtrends | 18,933 | < 5% |
Inspectlet | 18,712 | < 5% |
Heap | 18,330 | < 5% |
LiveInternet.ru | 16,235 | < 5% |
Gauges | 16,223 | < 5% |
Premonix | 16,067 | < 5% |
Adobe SiteCatalyst | 14,701 | < 5% |
Gemius | 14,528 | < 5% |
WordPress Stats | 14,465 | < 5% |
Chartbeat | 14,312 | < 5% |
Naver Analytics | 14,303 | < 5% |
Fathom Analytics | 14,122 | < 5% |
AT Internet | 13,196 | < 5% |
ShinyStat | 12,537 | < 5% |
etracker | 12,085 | < 5% |
Kampyle | 10,587 | < 5% |
eXTReMe Tracking | 10,435 | < 5% |
HitWebCounter | 10,297 | < 5% |
ClickTale | 10,062 | < 5% |
Woopra | 9,937 | < 5% |
Web Traxs | 9,611 | < 5% |
Site Meter | 8,577 | < 5% |
heatmap | 8,479 | < 5% |
pMetrics | 8,099 | < 5% |
KISSmetrics | 7,542 | < 5% |
SuperStats | 7,365 | < 5% |
Piwik PRO | 6,785 | < 5% |
Flag Counter | 6,561 | < 5% |
ipstack | 6,421 | < 5% |
whos.amung.us | 5,722 | < 5% |
GoSquared | 5,432 | < 5% |
LeadLander | 5,272 | < 5% |
IBM Coremetrics | 5,154 | < 5% |
Ptengine | 4,978 | < 5% |
Revolver Maps | 4,567 | < 5% |
Open Web Analytics | 4,521 | < 5% |
Parse.ly | 4,503 | < 5% |
Zeotap | 4,473 | < 5% |
Google Urchin | 4,351 | < 5% |
Hitslink | 4,168 | < 5% |
Redistats | 4,025 | < 5% |
Whoisvisiting.com | 3,889 | < 5% |
LogRocket | 3,826 | < 5% |
IO Technologies | 3,554 | < 5% |
Snoobi | 3,513 | < 5% |
Visual Visitor | 3,237 | < 5% |
AWStats | 3,218 | < 5% |
UPTRACS | 3,191 | < 5% |
ClustrMaps | 3,020 | < 5% |
Simple Hit Counter | 2,897 | < 5% |
Clerk | 2,879 | < 5% |
Gator.IO | 2,833 | < 5% |
Net Applications | 2,788 | < 5% |
HotLog | 2,762 | < 5% |
Convert | 2,549 | < 5% |
Content Square | 2,497 | < 5% |
Supercounters | 2,168 | < 5% |
Easy Counter | 2,164 | < 5% |
AFS Analytics | 2,123 | < 5% |
W3Counter | 2,106 | < 5% |
Amazing Counters | 2,019 | < 5% |
Mieruca | 2,016 | < 5% |
Acecounter | 2,003 | < 5% |
IBM Digital Analytics | 1,970 | < 5% |
Hit Counts | 1,899 | < 5% |
Insider | 1,645 | < 5% |
Opentracker | 1,612 | < 5% |
ReliableCounter.com | 1,474 | < 5% |
WOW Analytics | 1,440 | < 5% |
ClickHeat | 1,278 | < 5% |
AutoID | 1,209 | < 5% |
Mint (haveamint.com) | 1,164 | < 5% |
Effective Measure | 1,033 | < 5% |
GoStats | 938 | < 5% |
OneStat | 932 | < 5% |
stat4u | 905 | < 5% |
econda | 821 | < 5% |
Komito Analytics | 803 | < 5% |
ExtraWatch | 794 | < 5% |
Stetic | 689 | < 5% |
Trialfire | 664 | < 5% |
Truehits | 650 | < 5% |
WebSTAT | 572 | < 5% |
Freecounterstat | 570 | < 5% |
Webtrends Analytics | 547 | < 5% |
Tealium iQ Tag Management | 522 | < 5% |
Dun and Brandstreet Visitor Intelligence | 495 | < 5% |
Free Logs | 490 | < 5% |
Andyhoppe.com | 489 | < 5% |
DotMetrics | 439 | < 5% |
Hey.LT | 393 | < 5% |
Countly | 389 | < 5% |
AdEmails | 353 | < 5% |
NextSTAT | 314 | < 5% |
Adobe Discover | 285 | < 5% |
Keynote Systems | 258 | < 5% |
Clickdensity | 245 | < 5% |
ViviStats | 206 | < 5% |
Vizzit | 204 | < 5% |
Logaholic | 189 | < 5% |
StatSHOP | 182 | < 5% |
Enecto | 179 | < 5% |
IBM Unica NetInsight | 155 | < 5% |
Yieldex | 133 | < 5% |
Analytics Canvas | 92 | < 5% |
Wordstream | 23 | < 5% |
Euclid Analytics | 13 | < 5% |