We have data on 1,428 companies that use Lytics. The companies using Lytics are most often found in United States and in the Publishing industry. Lytics is most often used by companies with 1-10 employees and 1M-10M dollars in revenue. Our data for Lytics usage goes back as far as 6 years and 10 months.
We use the best indexing techniques combined with advanced data science to monitor the market share of over 15,000 technology products, including Customer Data Platform. By scanning billions of public documents, we are able to collect deep insights on every company, with over 100 data fields per company at an average. In the Customer Data Platform category, Lytics has a market share of about 2.2%. Other major and competing products in this category include:
Lytics helps enterprises automate personalized marketing experiences through the industry 's most advanced Customer Data Platform (CDP). Popular retailing, media, consumer goods, banking, and tech brands use Lytics to execute one-to-one marketing programs that their customers welcome.
Looking at Lytics customers by industry, we find that Publishing (8%) and Broadcast Media (5%) are the largest segments.
61% of Lytics customers are in United States.
Of all the customers that are using Lytics, 47% are small (<50 employees), 32% are medium-sized and 21% are large (>1000 employees).
Of all the customers that are using Lytics, a majority (65%) are small (<$50M), 21% are large (>$1000M) and 7% are medium-sized.