In commerce, customer experience (CX) is the product of an interaction between an organization and a customer over the duration of their relationship. This interaction is made up of three parts: the customer journey, the brand touchpoints the customer interacts with, and the environments the customer experiences (including digital environment) during their experience. A good customer experience means that the individual's experience during all points of contact matches the individual's expectations.
At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Customer Experience Management products and technologies. We track 10 products in the Customer Experience Management category, and have found 20,917 companies using these products.