Online Advertising products
8,212,690 Companies
What is Online Advertising?
Online advertising, also called online marketing or Internet advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers. It includes email marketing, search engine marketing (SEM), social media marketing, many types of display advertising (including web banner advertising), and mobile advertising.
Market Share of Online Advertising products
At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Online Advertising products and technologies. We track 161 products in the Online Advertising category, and have found 8,212,690 companies using these products.
Online Advertising
8,212,690
Companies using Online Advertising
8,212,690
Companies using Online Advertising
Online Advertising
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| Product |
Install base
# of companies we found using this product |
Market Share |
|---|---|---|
| AdWords | 3,853,513 | 46% |
| Google AdSense | 1,243,307 | 15% |
| Google AdWords Remarketing | 774,795 | 9% |
| Google DoubleClick | 289,652 | < 5% |
| AppNexus | 190,067 | < 5% |
| Bing Ads | 188,116 | < 5% |
| OpenX | 136,294 | < 5% |
| The Trade Desk | 119,999 | < 5% |
| Criteo | 113,730 | < 5% |
| PubMatic | 102,537 | < 5% |
| comScore | 85,095 | < 5% |
| Simpli.fi | 80,534 | < 5% |
| AdRoll | 79,569 | < 5% |
| Adobe AudienceManager | 75,846 | < 5% |
| Lotame | 74,625 | < 5% |
| Twitter Ads | 71,535 | < 5% |
| Sonobi | 41,417 | < 5% |
| Google AdSense for search (AFS) | 37,946 | < 5% |
| Rocket Fuel | 31,895 | < 5% |
| Google Interactive Media Ads | 29,464 | < 5% |
| ClickCease | 26,862 | < 5% |
| Krux | 26,858 | < 5% |
| Beeswax | 23,018 | < 5% |
| Media.net | 22,791 | < 5% |
| Google AdSense Custom Search Ads | 21,663 | < 5% |
| Adform | 21,176 | < 5% |
| Sizmek | 19,992 | < 5% |
| facebook for business | 19,376 | < 5% |
| Perfect Audience | 18,270 | < 5% |
| iPromote | 18,266 | < 5% |
| StackAdapt | 17,548 | < 5% |
| Ezoic | 16,570 | < 5% |
| GumGum | 16,392 | < 5% |
| Datalogix | 15,922 | < 5% |
| Smart AdServer | 14,922 | < 5% |
| Dstillery | 14,580 | < 5% |
| TripleLift | 13,869 | < 5% |
| Adobe Media Optimizer | 13,704 | < 5% |
| Google Matched Content | 11,870 | < 5% |
| Marin Software | 11,159 | < 5% |
| RadiumOne | 10,861 | < 5% |
| Adelphic | 10,722 | < 5% |
| Atlas | 9,655 | < 5% |
| AdGear | 9,413 | < 5% |
| Prebid | 9,208 | < 5% |
| Nativo | 8,472 | < 5% |
| DataXu | 8,354 | < 5% |
| Centro DSP | 7,986 | < 5% |
| Conversant | 7,962 | < 5% |
| Tremor Video | 7,740 | < 5% |
| Flashtalking | 7,584 | < 5% |
| StickyAds TV | 7,434 | < 5% |
| Magnetic | 7,386 | < 5% |
| Sharethrough | 7,354 | < 5% |
| Tradedoubler | 7,327 | < 5% |
| Infolinks | 7,047 | < 5% |
| Yieldmo | 5,700 | < 5% |
| MicroAd | 4,666 | < 5% |
| Yodle | 4,653 | < 5% |
| AdButler | 4,165 | < 5% |
| Adblade | 4,155 | < 5% |
| Ve Interactive | 3,881 | < 5% |
| Post Affiliate Pro | 3,845 | < 5% |
| Admixer.Publisher | 3,764 | < 5% |
| TubeMogul | 3,584 | < 5% |
| Broad Street Ads | 2,866 | < 5% |
| Bannersnack | 2,688 | < 5% |
| BannerFlow | 2,628 | < 5% |
| Swoop | 2,604 | < 5% |
| Sortable | 2,516 | < 5% |
| TrafficScore | 2,284 | < 5% |
| Technorati | 2,261 | < 5% |
| Connexity | 2,243 | < 5% |
| LiveIntent | 2,122 | < 5% |
| Open AdStream | 1,832 | < 5% |
| ZEDO | 1,801 | < 5% |
| Ooyala | 1,628 | < 5% |
| IAB Tech Lab | 1,450 | < 5% |
| ClickGUARD | 1,351 | < 5% |
| SearchForce | 1,231 | < 5% |
| YieldLove | 1,172 | < 5% |
| plista | 1,062 | < 5% |
| DoubleClick for Publishers | 1,060 | < 5% |
| sovrn | 915 | < 5% |
| Chitika | 885 | < 5% |
| Click Guardian | 881 | < 5% |
| PageFair | 798 | < 5% |
| Acquisio | 763 | < 5% |
| AdTriba | 750 | < 5% |
| Sulvo | 683 | < 5% |
| Specific Media | 624 | < 5% |
| Fraudlogix | 619 | < 5% |
| Forensiq | 601 | < 5% |
| Kiosked | 574 | < 5% |
| SearchKings | 561 | < 5% |
| AdsNative Enterprise | 530 | < 5% |
| Spongecell | 492 | < 5% |
| Sidecar | 480 | < 5% |
| ReTargeter | 470 | < 5% |
| PPC Protect | 464 | < 5% |
| YuMe | 462 | < 5% |
| Peer39 | 444 | < 5% |
| Visible Measures | 442 | < 5% |
| Engage:BDR | 442 | < 5% |
| OwnLocal | 435 | < 5% |
| HookLogic | 432 | < 5% |
| Mezzobit | 407 | < 5% |
| Adnow | 406 | < 5% |
| Rakuten MediaForge | 405 | < 5% |
| AdLuge | 383 | < 5% |
| Instinctive | 359 | < 5% |
| GroovinAds | 314 | < 5% |
| Spoutable | 248 | < 5% |
| ad6media | 232 | < 5% |
| Distroscale | 231 | < 5% |
| Nanigans | 230 | < 5% |
| AdSupply | 220 | < 5% |
| Buzzoola | 196 | < 5% |
| Celtra | 186 | < 5% |
| LiveRail | 181 | < 5% |
| Intent Media | 180 | < 5% |
| Ligatus | 158 | < 5% |
| Meteora | 154 | < 5% |
| GroupM | 150 | < 5% |
| Mixpo | 140 | < 5% |
| Magnite | 133 | < 5% |
| Tapjoy | 127 | < 5% |
| Triggit | 114 | < 5% |
| Lomadee | 105 | < 5% |
| FatTail | 102 | < 5% |
| Trueffect | 102 | < 5% |
| WideOrbit | 99 | < 5% |
| MoPub | 94 | < 5% |
| QUISMA | 91 | < 5% |
| Komoona | 83 | < 5% |
| Solve Media | 71 | < 5% |
| Sprinklr | 71 | < 5% |
| Fiksu | 51 | < 5% |
| ExactDrive | 50 | < 5% |
| AdStage | 47 | < 5% |
| MaxBounty | 45 | < 5% |
| AdJuggler | 43 | < 5% |
| Vertoz | 34 | < 5% |
| PubNative | 26 | < 5% |
| Adadyn | 23 | < 5% |
| ConvertMedia | 18 | < 5% |
| Cappture | 16 | < 5% |
| Clickbooth | 16 | < 5% |
| AmazonAdvertising | 16 | < 5% |
| Sellozo | 15 | < 5% |
| AdNgin | 14 | < 5% |
| Amobee Brand Intelligence | 14 | < 5% |
| Bucksense | 12 | < 5% |
| GlobalTeaser | 12 | < 5% |
| Wordstream | 11 | < 5% |
| Clear Pier | 9 | < 5% |
| TVPage | 9 | < 5% |
| Millennial Media | 9 | < 5% |
| Revenue.com | 8 | < 5% |
| IndustryBrains | 7 | < 5% |
| Advertise.com | 5 | < 5% |
