We have data on 1,690 companies that use IAB Tech Lab. The companies using IAB Tech Lab are most often found in United States and in the Retail industry. IAB Tech Lab is most often used by companies with 1-10 employees and 1M-10M dollars in revenue. Our data for IAB Tech Lab usage goes back as far as 2 years and 5 months.
If you’re interested in the companies that use IAB Tech Lab, you may want to check out Google DoubleClick and AdWords as well.
|Company||Blog Le Cahier|
|Blog Le Cahier||lecahier.com||Canada||0M-1M||10-50|
|Bluemercury, Inc.||bluemercury.com||United States||200M-1000M||500-1000|
We use the best indexing techniques combined with advanced data science to monitor the market share of over 15,000 technology products, including Online Advertising. By scanning billions of public documents, we are able to collect deep insights on every company, with over 100 data fields per company at an average. In the Online Advertising category, IAB Tech Lab has a market share of about 0.1%. Other major and competing products in this category include:
IAB Tech Lab is a non-profit consortium that engages a member community globally to develop foundational technology and standards that enable growth and trust in the digital media ecosystem.
Looking at IAB Tech Lab customers by industry, we find that Retail (6%) is the largest segment.
33% of IAB Tech Lab customers are in United States, 11% are in Spain and 7% are in United Kingdom.
Of all the customers that are using IAB Tech Lab, 48% are small (<50 employees), 35% are medium-sized and 15% are large (>1000 employees).
Of all the customers that are using IAB Tech Lab, a majority (68%) are small (<$50M), 17% are large (>$1000M) and 7% are medium-sized.