Companies using IBM Unica
We have data on 1,473 companies that use IBM Unica. The companies using IBM Unica are most often found in United States and in the Computer Software industry. IBM Unica is most often used by companies with >10000 employees and >1000M dollars in revenue. Our data for IBM Unica usage goes back as far as 6 years and 7 months.
Who uses IBM Unica?
| Company | McKinley Marketing Partners |
| Website | mckinleymarketingpartners.com |
| Country | United States |
| Revenue | 10M-50M |
| Company Size | 50-200 |
| Company | The Bradford Group |
| Website | thebradfordgroup.com |
| Country | United States |
| Revenue | 50M-100M |
| Company Size | 500-1000 |
| Company | Lorven Technologies |
| Website | lorventech.com |
| Country | United States |
| Revenue | 10M-50M |
| Company Size | 50-200 |
| Company | Enterprise Holdings |
| Website | enterpriseholdings.com |
| Country | United States |
| Revenue | >1000M |
| Company Size | >10000 |
| Company | Website | Country | Revenue | Company Size |
|---|---|---|---|---|
| McKinley Marketing Partners | mckinleymarketingpartners.com | United States | 10M-50M | 50-200 |
| The Bradford Group | thebradfordgroup.com | United States | 50M-100M | 500-1000 |
| Lorven Technologies | lorventech.com | United States | 10M-50M | 50-200 |
| Enterprise Holdings | enterpriseholdings.com | United States | >1000M | >10000 |
Target IBM Unica customers to accomplish your sales and marketing goals.
IBM Unica Market Share and Competitors in Advertising Campaign Management
We use the best indexing techniques combined with advanced data science to monitor the market share of over 15,000 technology products, including Advertising Campaign Management. By scanning billions of public documents, we are able to collect deep insights on every company, with over 100 data fields per company at an average. In the Advertising Campaign Management category, IBM Unica has a market share of about 0.2%. Other major and competing products in this category include:
Advertising Campaign Management
What is IBM Unica?
Unica, a leading provider of innovative marketing solutions, is now part of Enterprise Marketing Management at IBM. Unica products help companies optimize cross-channel marketing programs and performance.
Top Industries that use IBM Unica
Looking at IBM Unica customers by industry, we find that Computer Software (16%), Information Technology and Services (14%), Banking (8%), Retail (6%), Telecommunications (5%) and Financial Services (5%) are the largest segments.
Top Countries that use IBM Unica
59% of IBM Unica customers are in United States and 8% are in United Kingdom.
Distribution of companies that use IBM Unica based on company size (Employees)
Of all the customers that are using IBM Unica, 18% are small (<50 employees), 33% are medium-sized and 49% are large (>1000 employees).
Distribution of companies that use IBM Unica based on company size (Revenue)
Of all the customers that are using IBM Unica, 40% are small (<$50M), 7% are medium-sized and 45% are large (>$1000M).
