Marketing Automation products

1,241,484 Companies

What is Marketing Automation?


Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online (such as email, social media, websites, etc.) and automate repetitive tasks. Marketing Automation is a platform that marketers use to plan, coordinate, manage and measure all of their marketing campaigns, both online and offline.

Market Share of Marketing Automation products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Marketing Automation products and technologies. We track 142 products in the Marketing Automation category, and have found 1,241,484 companies using these products.

Marketing Automation
Marketing Automation
1,241,484
Companies using Marketing Automation
Marketing Automation
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    Target customers using Marketing Automation products to accomplish your sales and marketing goals.

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    Product Install base
    # of companies we found using this product
    Market Share
    HubSpot 372,412 29%
    ActiveCampaign 108,381 8%
    Yahoo Dot Tags 88,403 7%
    Adobe Dynamic Tag Management 82,294 6%
    Pardot 56,066 < 5%
    Omnisend 45,769 < 5%
    Campaign Monitor 45,707 < 5%
    Tealium 45,619 < 5%
    Intercom 44,488 < 5%
    Marketo 37,674 < 5%
    Ensighten 30,034 < 5%
    ClickFunnels 24,743 < 5%
    Infusionsoft 21,165 < 5%
    Drip 19,107 < 5%
    SharpSpring 17,769 < 5%
    Mautic 14,979 < 5%
    Eloqua 13,593 < 5%
    GetResponse 13,559 < 5%
    RD Station 8,692 < 5%
    Demandforce 8,438 < 5%
    Autopilot 8,436 < 5%
    ClickDimensions 8,221 < 5%
    Act-On 6,965 < 5%
    Yahoo Tag Manager 6,878 < 5%
    TagCommander 5,805 < 5%
    SALESmanago 5,793 < 5%
    dotdigital Engagement Cloud 5,124 < 5%
    Adobe Campaign 4,052 < 5%
    Convertful 3,814 < 5%
    Marsello 3,603 < 5%
    ActiveTrail 3,545 < 5%
    Adestra 3,444 < 5%
    SMSBump 3,312 < 5%
    Silverpop 3,182 < 5%
    Wishpond 2,896 < 5%
    eSputnik 2,822 < 5%
    Eggflow 2,682 < 5%
    Microsoft Dynamics 365 for Marketing 2,556 < 5%
    Netcore 2,525 < 5%
    BounceX 2,495 < 5%
    Listrak 2,378 < 5%
    BowNow 2,315 < 5%
    freshmarketer 2,300 < 5%
    WebEngage 1,901 < 5%
    MasterBase 1,836 < 5%
    Sarbacane 1,834 < 5%
    Gist 1,825 < 5%
    Clientify 1,667 < 5%
    ActiveDEMAND 1,664 < 5%
    leadlovers 1,503 < 5%
    dotmailer 1,475 < 5%
    ThriveHive 1,394 < 5%
    Maropost 1,331 < 5%
    1ShoppingCart 1,321 < 5%
    E-goi 1,289 < 5%
    Connectif 1,271 < 5%
    Exponea 1,226 < 5%
    Yandex Direct 1,125 < 5%
    ShoppingFeeder 1,065 < 5%
    Webtrekk 1,015 < 5%
    Rule 993 < 5%
    Delivra 980 < 5%
    eMarketeer 882 < 5%
    Aprimo 835 < 5%
    Emarsys 758 < 5%
    MyGuestlist 716 < 5%
    Rakuten Attribution 713 < 5%
    Informz 699 < 5%
    Brief Your Market 681 < 5%
    ContactPigeon 659 < 5%
    ReSci (Retention Science) 647 < 5%
    Oracle Marketing 629 < 5%
    Force24 604 < 5%
    Satori 582 < 5%
    IntelliAd 574 < 5%
    ShopMessage 567 < 5%
    SAP Marketing Cloud 565 < 5%
    LeadSquared 560 < 5%
    Net-Results 543 < 5%
    HubSpot Marketing Hub 522 < 5%
    OutboundEngine 521 < 5%
    Ometria 512 < 5%
    EngageBay 484 < 5%
    Alterian 458 < 5%
    Listen360 403 < 5%
    Synerise 354 < 5%
    Mirabel Marketing Manager 347 < 5%
    Selligent 327 < 5%
    Act-On Software 316 < 5%
    Jumplead 305 < 5%
    SalesFUSION 303 < 5%
    JoomConnect 289 < 5%
    ShopiMind 285 < 5%
    Extole 259 < 5%
    VBOUT 255 < 5%
    Vextras 249 < 5%
    Leadsius 232 < 5%
    Lead Liaison 216 < 5%
    Soundest 193 < 5%
    SAS Marketing 192 < 5%
    IBM Silverpop Engage 191 < 5%
    WhatCounts 190 < 5%
    Aritic 163 < 5%
    eTrigue 154 < 5%
    Actito 148 < 5%
    Vuture 128 < 5%
    RedPoint Global 123 < 5%
    Iterable 120 < 5%
    Peerius 109 < 5%
    Genoo 103 < 5%
    Salesforce.com Data.com 100 < 5%
    Dialog Insight 68 < 5%
    NetRefer 66 < 5%
    LeadFormix 66 < 5%
    mapp Digital 62 < 5%
    Oracle Infinity 49 < 5%
    LoopFuse 45 < 5%
    Distribion 43 < 5%
    Zoho Marketing Automation 42 < 5%
    Brandbot 41 < 5%
    Acoustic Marketing Cloud 37 < 5%
    Brandmuscle 36 < 5%
    erxes 35 < 5%
    Square Marketing 35 < 5%
    Visitor Queue 33 < 5%
    Hibu 32 < 5%
    resulticks 29 < 5%
    APSIS One 29 < 5%
    Sendlane 27 < 5%
    Kizen 24 < 5%
    Scout Analytics 23 < 5%
    Route 19 < 5%
    ReportGarden 19 < 5%
    Deployteq 18 < 5%
    automotiveMastermind 14 < 5%
    Ascent360 13 < 5%
    Simplero 13 < 5%
    Contlo 13 < 5%
    Xtremepush 11 < 5%
    Foster Dynamic Self-Syndication 11 < 5%
    βetaout 9 < 5%
    Postano 7 < 5%

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