Marketing Automation products

484,804 Companies

What is Marketing Automation?


Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online (such as email, social media, websites, etc.) and automate repetitive tasks. Marketing Automation is a platform that marketers use to plan, coordinate, manage and measure all of their marketing campaigns, both online and offline.

Market Share of Marketing Automation products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Marketing Automation products and technologies. We track 112 products in the Marketing Automation category, and have found 484,804 companies using these products.

Marketing Automation
Marketing Automation
484,804
Companies using Marketing Automation
Marketing Automation
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    Target customers using Marketing Automation products to accomplish your sales and marketing goals.

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    Product Install base
    # of companies we found using this product
    Market Share
    HubSpot 129,999 26%
    Marketo 43,026 8%
    Adobe Dynamic Tag Management 35,797 7%
    Pardot 32,672 6%
    ActiveCampaign 25,441 < 5%
    Campaign Monitor 24,356 < 5%
    Ensighten 21,284 < 5%
    Tealium 16,731 < 5%
    Infusionsoft 15,549 < 5%
    Act-On 13,661 < 5%
    Yahoo Dot Tags 12,763 < 5%
    Eloqua 11,261 < 5%
    Drip 9,411 < 5%
    Omnisend 9,263 < 5%
    SharpSpring 9,034 < 5%
    Demandforce 7,537 < 5%
    Mautic 5,789 < 5%
    ClickDimensions 5,512 < 5%
    Autopilot 4,562 < 5%
    Silverpop 3,819 < 5%
    Yahoo Tag Manager 3,188 < 5%
    TagCommander 2,365 < 5%
    Adobe Campaign 2,268 < 5%
    RD Station 2,216 < 5%
    SALESmanago 2,186 < 5%
    freshmarketer 1,834 < 5%
    dotdigital Engagement Cloud 1,663 < 5%
    RD Stattion 1,590 < 5%
    ActiveTrail 1,556 < 5%
    Netcore 1,341 < 5%
    Marsello 1,189 < 5%
    ThriveHive 1,073 < 5%
    Sarbacane 1,070 < 5%
    MasterBase 1,045 < 5%
    Aprimo 1,009 < 5%
    Delivra 1,001 < 5%
    BounceX 958 < 5%
    dotmailer 760 < 5%
    Alterian 714 < 5%
    WebEngage 687 < 5%
    Oracle Marketing 653 < 5%
    ActiveDEMAND 633 < 5%
    Convertful 608 < 5%
    Maropost 596 < 5%
    Webtrekk 561 < 5%
    SAS Marketing 545 < 5%
    Eggflow 526 < 5%
    BowNow 509 < 5%
    SalesFUSION 503 < 5%
    LeadFormix 486 < 5%
    Gist 459 < 5%
    Act-On Software 457 < 5%
    eSputnik 454 < 5%
    E-goi 441 < 5%
    Rakuten Attribution 430 < 5%
    Informz 427 < 5%
    eMarketeer 412 < 5%
    Net-Results 361 < 5%
    ShoppingFeeder 355 < 5%
    LeadSquared 353 < 5%
    MyGuestlist 335 < 5%
    ShopMessage 329 < 5%
    Salesforce.com Data.com 328 < 5%
    IntelliAd 311 < 5%
    IBM Silverpop Engage 298 < 5%
    Exponea 282 < 5%
    Ometria 273 < 5%
    Rule 268 < 5%
    OutboundEngine 264 < 5%
    Callidus 250 < 5%
    Connectif 248 < 5%
    Listen360 237 < 5%
    Satori 233 < 5%
    Force24 221 < 5%
    Brief Your Market 217 < 5%
    leadlovers 212 < 5%
    Selligent 211 < 5%
    ReSci (Retention Science) 205 < 5%
    Jumplead 192 < 5%
    ShopiMind 185 < 5%
    ContactPigeon 184 < 5%
    JoomConnect 179 < 5%
    Microsoft Dynamics 365 for Marketing 174 < 5%
    SMSBump 152 < 5%
    Extole 150 < 5%
    Clientify 147 < 5%
    eTrigue 142 < 5%
    Leadsius 140 < 5%
    LoopFuse 136 < 5%
    Mirabel Marketing Manager 127 < 5%
    Lead Liaison 124 < 5%
    VBOUT 104 < 5%
    Aritic 101 < 5%
    EngageBay 89 < 5%
    Plumb5 85 < 5%
    RedPoint Global 75 < 5%
    Genoo 74 < 5%
    Scout Analytics 64 < 5%
    Vuture 62 < 5%
    Peerius 60 < 5%
    Iterable 54 < 5%
    SimplyCast 52 < 5%
    INBOX25 49 < 5%
    Blueshift 47 < 5%
    Gamooga 40 < 5%
    βetaout 24 < 5%
    Brandmuscle 22 < 5%
    Foster Dynamic Self-Syndication 21 < 5%
    Real Magnet 21 < 5%
    Smart Focus 20 < 5%
    KEVY 19 < 5%
    mapp Digital 18 < 5%

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