Marketing Automation products

1,270,232 Companies

What is Marketing Automation?


Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online (such as email, social media, websites, etc.) and automate repetitive tasks. Marketing Automation is a platform that marketers use to plan, coordinate, manage and measure all of their marketing campaigns, both online and offline.

Market Share of Marketing Automation products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Marketing Automation products and technologies. We track 136 products in the Marketing Automation category, and have found 1,270,232 companies using these products.

Marketing Automation
Marketing Automation
1,270,232
Companies using Marketing Automation
Marketing Automation
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    Target customers using Marketing Automation products to accomplish your sales and marketing goals.

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    Product Install base
    # of companies we found using this product
    Market Share
    HubSpot 379,824 29%
    ActiveCampaign 110,472 8%
    Yahoo Dot Tags 89,732 7%
    Adobe Dynamic Tag Management 83,427 6%
    Pardot 58,893 < 5%
    Omnisend 46,718 < 5%
    Tealium 46,559 < 5%
    Campaign Monitor 46,358 < 5%
    Intercom 45,457 < 5%
    Marketo 39,869 < 5%
    Ensighten 30,720 < 5%
    ClickFunnels 26,486 < 5%
    Infusionsoft 22,056 < 5%
    Drip 19,491 < 5%
    SharpSpring 17,974 < 5%
    Mautic 15,240 < 5%
    Eloqua 14,469 < 5%
    GetResponse 13,831 < 5%
    Demandforce 8,634 < 5%
    Autopilot 8,562 < 5%
    ClickDimensions 8,315 < 5%
    RD Station 8,192 < 5%
    Act-On 7,089 < 5%
    Yahoo Tag Manager 6,921 < 5%
    TagCommander 5,972 < 5%
    SALESmanago 5,846 < 5%
    dotdigital Engagement Cloud 5,280 < 5%
    Adobe Campaign 4,176 < 5%
    Convertful 3,952 < 5%
    Marsello 3,692 < 5%
    Silverpop 3,651 < 5%
    ActiveTrail 3,587 < 5%
    Adestra 3,523 < 5%
    SMSBump 3,402 < 5%
    Wishpond 2,927 < 5%
    eSputnik 2,844 < 5%
    Eggflow 2,785 < 5%
    Microsoft Dynamics 365 for Marketing 2,599 < 5%
    Netcore 2,564 < 5%
    BounceX 2,516 < 5%
    Listrak 2,471 < 5%
    freshmarketer 2,422 < 5%
    BowNow 2,326 < 5%
    WebEngage 1,939 < 5%
    Sarbacane 1,856 < 5%
    Gist 1,837 < 5%
    MasterBase 1,830 < 5%
    Clientify 1,689 < 5%
    ActiveDEMAND 1,672 < 5%
    leadlovers 1,577 < 5%
    ThriveHive 1,520 < 5%
    dotmailer 1,497 < 5%
    1ShoppingCart 1,349 < 5%
    Maropost 1,343 < 5%
    E-goi 1,320 < 5%
    Connectif 1,289 < 5%
    Exponea 1,233 < 5%
    Yandex Direct 1,218 < 5%
    ShoppingFeeder 1,094 < 5%
    Webtrekk 1,034 < 5%
    Rule 1,004 < 5%
    Delivra 999 < 5%
    Aprimo 959 < 5%
    eMarketeer 888 < 5%
    Emarsys 757 < 5%
    MyGuestlist 724 < 5%
    Rakuten Attribution 716 < 5%
    Informz 703 < 5%
    Oracle Marketing 698 < 5%
    Brief Your Market 685 < 5%
    ContactPigeon 656 < 5%
    ReSci (Retention Science) 642 < 5%
    Force24 606 < 5%
    Satori 583 < 5%
    IntelliAd 578 < 5%
    LeadSquared 562 < 5%
    ShopMessage 559 < 5%
    Alterian 555 < 5%
    SAP Marketing Cloud 554 < 5%
    Net-Results 544 < 5%
    OutboundEngine 519 < 5%
    Ometria 513 < 5%
    EngageBay 488 < 5%
    HubSpot Marketing Hub 468 < 5%
    Listen360 413 < 5%
    Act-On Software 361 < 5%
    Synerise 352 < 5%
    SalesFUSION 342 < 5%
    Mirabel Marketing Manager 341 < 5%
    Selligent 329 < 5%
    Jumplead 311 < 5%
    JoomConnect 289 < 5%
    ShopiMind 287 < 5%
    Extole 268 < 5%
    VBOUT 251 < 5%
    Vextras 247 < 5%
    Leadsius 241 < 5%
    IBM Silverpop Engage 239 < 5%
    WhatCounts 230 < 5%
    Lead Liaison 212 < 5%
    SAS Marketing 205 < 5%
    Soundest 196 < 5%
    Aritic 172 < 5%
    eTrigue 166 < 5%
    Actito 138 < 5%
    RedPoint Global 128 < 5%
    Vuture 128 < 5%
    Iterable 125 < 5%
    Salesforce.com Data.com 111 < 5%
    Peerius 110 < 5%
    Genoo 106 < 5%
    LeadFormix 83 < 5%
    NetRefer 67 < 5%
    mapp Digital 63 < 5%
    Dialog Insight 60 < 5%
    Distribion 55 < 5%
    LoopFuse 46 < 5%
    Oracle Infinity 45 < 5%
    Brandmuscle 42 < 5%
    Brandbot 38 < 5%
    Acoustic Marketing Cloud 37 < 5%
    Visitor Queue 34 < 5%
    erxes 34 < 5%
    Zoho Marketing Automation 32 < 5%
    APSIS One 31 < 5%
    resulticks 28 < 5%
    Scout Analytics 27 < 5%
    Sendlane 22 < 5%
    Kizen 22 < 5%
    Route 18 < 5%
    βetaout 17 < 5%
    Deployteq 12 < 5%
    Foster Dynamic Self-Syndication 12 < 5%
    Ascent360 11 < 5%
    Contlo 10 < 5%
    Postano 7 < 5%

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