Marketing Automation products

484,335 Companies

What is Marketing Automation?


Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online (such as email, social media, websites, etc.) and automate repetitive tasks. Marketing Automation is a platform that marketers use to plan, coordinate, manage and measure all of their marketing campaigns, both online and offline.

Market Share of Marketing Automation products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Marketing Automation products and technologies. We track 112 products in the Marketing Automation category, and have found 484,335 companies using these products.

Marketing Automation
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484,335
Companies using Marketing Automation
Marketing Automation

Target customers using Marketing Automation products to accomplish your sales and marketing goals.

Customize Marketing Automation users by location, employees, revenue, industry, and more.
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Get targeted set of companies that use Marketing Automation products

Product Install base
(# of companies we found using this product)
Market Share (%)
HubSpot 130,050 26%
Marketo 42,857 8%
Adobe Dynamic Tag Management 35,817 7%
Pardot 32,314 6%
ActiveCampaign 25,500 < 5%
Campaign Monitor 24,368 < 5%
Ensighten 21,289 < 5%
Tealium 16,732 < 5%
Infusionsoft 15,503 < 5%
Act-On 13,679 < 5%
Yahoo Dot Tags 12,761 < 5%
Eloqua 11,265 < 5%
Drip 9,407 < 5%
Omnisend 9,274 < 5%
SharpSpring 9,049 < 5%
Demandforce 7,537 < 5%
Mautic 5,788 < 5%
ClickDimensions 5,504 < 5%
Autopilot 4,564 < 5%
Silverpop 3,811 < 5%
Yahoo Tag Manager 3,194 < 5%
TagCommander 2,366 < 5%
RD Station 2,213 < 5%
Adobe Campaign 2,200 < 5%
SALESmanago 2,190 < 5%
freshmarketer 1,814 < 5%
dotdigital Engagement Cloud 1,665 < 5%
RD Stattion 1,592 < 5%
ActiveTrail 1,561 < 5%
Netcore 1,336 < 5%
Marsello 1,189 < 5%
ThriveHive 1,074 < 5%
Sarbacane 1,070 < 5%
MasterBase 1,044 < 5%
Aprimo 1,007 < 5%
Delivra 1,001 < 5%
BounceX 961 < 5%
dotmailer 763 < 5%
Alterian 714 < 5%
WebEngage 686 < 5%
Oracle Marketing 651 < 5%
ActiveDEMAND 634 < 5%
Convertful 607 < 5%
Maropost 594 < 5%
Webtrekk 562 < 5%
SAS Marketing 546 < 5%
Eggflow 528 < 5%
BowNow 510 < 5%
SalesFUSION 501 < 5%
LeadFormix 486 < 5%
Gist 463 < 5%
eSputnik 458 < 5%
E-goi 443 < 5%
Act-On Software 441 < 5%
Rakuten Attribution 430 < 5%
Informz 428 < 5%
eMarketeer 411 < 5%
Net-Results 361 < 5%
ShoppingFeeder 355 < 5%
LeadSquared 354 < 5%
MyGuestlist 335 < 5%
ShopMessage 330 < 5%
Salesforce.com Data.com 323 < 5%
IntelliAd 312 < 5%
IBM Silverpop Engage 296 < 5%
Exponea 282 < 5%
Ometria 274 < 5%
Rule 269 < 5%
OutboundEngine 264 < 5%
Callidus 251 < 5%
Connectif 249 < 5%
Listen360 237 < 5%
Satori 235 < 5%
Force24 220 < 5%
Brief Your Market 217 < 5%
leadlovers 213 < 5%
Selligent 211 < 5%
ReSci (Retention Science) 207 < 5%
Jumplead 193 < 5%
ShopiMind 186 < 5%
ContactPigeon 185 < 5%
JoomConnect 179 < 5%
Microsoft Dynamics 365 for Marketing 176 < 5%
SMSBump 152 < 5%
Extole 150 < 5%
Clientify 148 < 5%
Leadsius 143 < 5%
eTrigue 143 < 5%
LoopFuse 136 < 5%
Mirabel Marketing Manager 127 < 5%
Lead Liaison 124 < 5%
VBOUT 104 < 5%
Aritic 100 < 5%
EngageBay 89 < 5%
Plumb5 85 < 5%
Genoo 74 < 5%
RedPoint Global 72 < 5%
Scout Analytics 63 < 5%
Vuture 62 < 5%
Peerius 60 < 5%
Iterable 54 < 5%
SimplyCast 52 < 5%
INBOX25 49 < 5%
Blueshift 47 < 5%
Gamooga 40 < 5%
βetaout 24 < 5%
Brandmuscle 22 < 5%
Foster Dynamic Self-Syndication 21 < 5%
Real Magnet 21 < 5%
Smart Focus 20 < 5%
KEVY 19 < 5%
mapp Digital 18 < 5%