Email marketing is directly marketing a commercial message to a group of people using email. It usually involves using email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Social media marketing is the use of social media to market a product or service. Companies address several stakeholders through social media marketing including (potential) customers, (potential) employees, journalists, bloggers, and the general public.
At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Email & Social Media Marketing products and technologies. We track 205 products in the Email & Social Media Marketing category, and have found 3,212,754 companies using these products.
Product |
Install base
# of companies we found using this product |
Market Share |
---|---|---|
MailChimp | 1,438,586 | 44% |
AddThis | 532,324 | 16% |
LinkedIn Marketing Solutions | 200,723 | 6% |
Constant Contact | 142,090 | < 5% |
SendinBlue | 126,281 | < 5% |
Klaviyo | 109,734 | < 5% |
Hootsuite | 60,485 | < 5% |
MailerLite | 55,436 | < 5% |
Sumo | 37,639 | < 5% |
Aweber | 36,186 | < 5% |
VerticalResponse | 34,887 | < 5% |
BotHelp | 32,192 | < 5% |
ExactTarget | 27,548 | < 5% |
Acymailing | 26,145 | < 5% |
facebook for business | 20,919 | < 5% |
Metricool | 19,830 | < 5% |
SendPulse | 16,937 | < 5% |
iContact | 16,782 | < 5% |
Salesforce.com Marketing Cloud | 15,401 | < 5% |
GetResponse | 15,372 | < 5% |
Sojern | 14,834 | < 5% |
ConvertKit | 14,345 | < 5% |
Sprout Social | 12,718 | < 5% |
CleverReach | 11,646 | < 5% |
Emma | 9,669 | < 5% |
MailUp | 8,690 | < 5% |
Buffer | 8,653 | < 5% |
Bazaarvoice | 7,733 | < 5% |
UniSender | 7,383 | < 5% |
Moosend | 5,132 | < 5% |
TweetDeck | 5,100 | < 5% |
OneAll | 4,825 | < 5% |
Mad Mimi | 4,261 | < 5% |
GetSocial | 3,681 | < 5% |
Sender | 3,615 | < 5% |
Your Mailing List Provider | 3,573 | < 5% |
OXI Social Login | 3,533 | < 5% |
Brandwatch | 3,484 | < 5% |
Salesforce.com Radian6 | 3,450 | < 5% |
SmartEmailing | 3,371 | < 5% |
Sailthru | 3,340 | < 5% |
Springbot | 3,294 | < 5% |
Benchmark Email | 3,170 | < 5% |
Adestra | 3,121 | < 5% |
Customer.io | 2,947 | < 5% |
Bronto Software | 2,930 | < 5% |
Doppler | 2,862 | < 5% |
Acumbamail | 2,827 | < 5% |
Listrak | 2,824 | < 5% |
Responsys | 2,766 | < 5% |
Crimson Hexagon | 2,508 | < 5% |
JangoMail | 2,432 | < 5% |
emBlue | 2,399 | < 5% |
Sysomos | 2,303 | < 5% |
LiveIntent | 2,240 | < 5% |
Vocus iContact | 2,042 | < 5% |
CoffeeCup Responsive Email Designer | 2,026 | < 5% |
Flexmail | 1,936 | < 5% |
LianaMailer | 1,819 | < 5% |
Spredfast | 1,754 | < 5% |
FreshMail | 1,718 | < 5% |
Robly | 1,664 | < 5% |
Mailigen | 1,588 | < 5% |
Storify | 1,454 | < 5% |
Curalate | 1,452 | < 5% |
NiceJob | 1,331 | < 5% |
Lyris | 1,246 | < 5% |
CyberImpact | 1,218 | < 5% |
AgoraPulse | 1,217 | < 5% |
Crossware | 1,156 | < 5% |
BuzzSumo | 1,133 | < 5% |
BlueHornet | 1,120 | < 5% |
Oktopost | 1,023 | < 5% |
Copernica | 1,018 | < 5% |
SmartrMail | 1,008 | < 5% |
Audiense | 952 | < 5% |
emailmanager | 937 | < 5% |
Iconosquare | 922 | < 5% |
Mailpro | 887 | < 5% |
CueNote | 867 | < 5% |
MailCamp | 863 | < 5% |
Cakemail | 851 | < 5% |
Salesforce Marketing Cloud Email | 836 | < 5% |
Flockler | 824 | < 5% |
Poppulo | 790 | < 5% |
Opensense | 769 | < 5% |
Simply Measured | 767 | < 5% |
ShortStack | 767 | < 5% |
Linqia | 751 | < 5% |
MessageGears | 713 | < 5% |
Ubivox | 709 | < 5% |
Stackla | 687 | < 5% |
LeadSlide | 676 | < 5% |
Ahalogy | 667 | < 5% |
Clarabridge | 656 | < 5% |
Loomly | 550 | < 5% |
Sendible | 548 | < 5% |
TapInfluence | 536 | < 5% |
Harte-Hanks | 505 | < 5% |
Synthesio | 505 | < 5% |
SAP Hybris Social Engagement Cloud | 486 | < 5% |
Mail Komplet | 472 | < 5% |
Return Path | 445 | < 5% |
BrandBacker | 443 | < 5% |
Twitter Counter | 431 | < 5% |
WordFly | 431 | < 5% |
WhatCounts | 428 | < 5% |
Influenster | 421 | < 5% |
Zoho Campaigns | 413 | < 5% |
Yesmail | 405 | < 5% |
Brand24 | 390 | < 5% |
Pure360 | 386 | < 5% |
SqualoMail | 376 | < 5% |
Tracx | 364 | < 5% |
Salesforce.com Buddy Media | 359 | < 5% |
inxmail | 356 | < 5% |
Klick Tipp | 351 | < 5% |
Sendloop | 343 | < 5% |
StreamSend | 331 | < 5% |
Vero | 325 | < 5% |
Vision 6 | 321 | < 5% |
Get a Newsletter | 313 | < 5% |
Sovendus | 307 | < 5% |
True Anthem | 302 | < 5% |
Lithium Platform | 300 | < 5% |
Addemar | 298 | < 5% |
Shoutlet | 290 | < 5% |
ToutApp | 280 | < 5% |
LinkedIn Elevate | 277 | < 5% |
Gnip | 277 | < 5% |
Conversocial | 276 | < 5% |
Cyfe | 273 | < 5% |
PushWoosh | 246 | < 5% |
StrongView | 243 | < 5% |
Sigstr | 243 | < 5% |
Zoho Social | 235 | < 5% |
Oracle Social Relationship Management | 233 | < 5% |
emfluence | 228 | < 5% |
phpList | 224 | < 5% |
Responsys Interact | 219 | < 5% |
Boomtrain | 213 | < 5% |
Predictive Response | 195 | < 5% |
GMass | 193 | < 5% |
CreatorIQ | 175 | < 5% |
Crowdfire | 170 | < 5% |
Oracle Vitrue | 160 | < 5% |
SmartSelling | 159 | < 5% |
GaggleAmp | 150 | < 5% |
Sociabble | 148 | < 5% |
SimpleTexting | 138 | < 5% |
SocialOomph | 122 | < 5% |
Salesforce Email Studio | 116 | < 5% |
NeverBounce | 109 | < 5% |
Tweepi | 106 | < 5% |
Falcon.io | 106 | < 5% |
MarketVolt | 96 | < 5% |
Sprinklr | 96 | < 5% |
SocialPilot | 94 | < 5% |
Markerly | 91 | < 5% |
Sendwithus | 88 | < 5% |
Oracle Collective Intellect | 80 | < 5% |
Tidal | 79 | < 5% |
Netvibes | 79 | < 5% |
Google Wildfire | 76 | < 5% |
MeetEdgar | 74 | < 5% |
Piqora | 71 | < 5% |
BombBomb | 71 | < 5% |
AspireIQ | 68 | < 5% |
Blogmint | 64 | < 5% |
Buzzoole | 64 | < 5% |
Miappi | 63 | < 5% |
Ninjaoutreach | 61 | < 5% |
EZ Texting | 60 | < 5% |
PostBeyond | 58 | < 5% |
Swat.io | 58 | < 5% |
AdParlor | 58 | < 5% |
ViralHeat | 57 | < 5% |
SubscriberMail | 57 | < 5% |
Dovetale | 56 | < 5% |
Mention | 56 | < 5% |
Socialbakers Analytics | 55 | < 5% |
APSIS Pro | 54 | < 5% |
TweetAdder | 53 | < 5% |
Adobe Context Optional | 49 | < 5% |
Litmus | 40 | < 5% |
GuruContact | 40 | < 5% |
Upaknee | 38 | < 5% |
Campaigner Email | 37 | < 5% |
Tailwind | 36 | < 5% |
ExpressPigeon | 36 | < 5% |
Siebel Email Marketing | 34 | < 5% |
MailerMailer | 30 | < 5% |
ReadyPulse | 28 | < 5% |
EmailDirect.com | 27 | < 5% |
Mailify | 26 | < 5% |
eClincher | 25 | < 5% |
Statusbrew | 24 | < 5% |
SendHub | 23 | < 5% |
Hippo Video | 21 | < 5% |
Commun.it | 21 | < 5% |
NM Incite | 15 | < 5% |
MailTrack | 14 | < 5% |
IBM Unica eMessage | 14 | < 5% |
WiseStamp | 13 | < 5% |
Campayn | 11 | < 5% |