We have data on 1,441 companies that use Nielsen Audience Measurement. The companies using Nielsen Audience Measurement are most often found in United States and in the Sports industry. Nielsen Audience Measurement is most often used by companies with 1-10 employees and 1M-10M dollars in revenue. Our data for Nielsen Audience Measurement usage goes back as far as 5 years and 11 months.
|Company||New England Cable News|
|Company||Meta Platforms, Inc|
|New England Cable News||necn.com||United States||10M-50M||50-200|
|JOHN HOWELL||wlsam.com||United States||1M-10M||50-200|
|Meta Platforms, Inc||facebook.com||United States||>1000M||>10000|
We use the best indexing techniques combined with advanced data science to monitor the market share of over 15,000 technology products, including Marketing Analytics. By scanning billions of public documents, we are able to collect deep insights on every company, with over 100 data fields per company at an average. In the Marketing Analytics category, Nielsen Audience Measurement has a market share of about 0.5%. Other major and competing products in this category include:
Nielsen's audience measurement data and advanced solutions provide a comprehensive picture of the times, places and methods your consumers are using to connect with content and advertising. With this insight, one can create programming that viewers love, which will be a hit with advertisers.
Looking at Nielsen Audience Measurement customers by industry, we find that Sports (19%), Recreational Facilities and Services (8%), Broadcast Media (8%) and Publishing (5%) are the largest segments.
66% of Nielsen Audience Measurement customers are in United States, 9% are in Australia and 6% are in Italy.
Of all the customers that are using Nielsen Audience Measurement, a majority (62%) are small (<50 employees), 6% are large (>1000 employees) and 31% are medium-sized.
Of all the customers that are using Nielsen Audience Measurement, a majority (83%) are small (<$50M), 0% are large (>$1000M) and 0% are medium-sized.