Companies using Nielsen
We have data on 8,179 companies that use Nielsen. The companies using Nielsen are most often found in United States and in the Sports industry. Nielsen is most often used by companies with 1-10 employees and 1M-10M dollars in revenue. Our data for Nielsen usage goes back as far as 4 years and 2 months.
If you’re interested in the companies that use Nielsen, you may want to check out Twitter Analytics and Mixpanel as well.
Who uses Nielsen?
| Company | Microsoft |
| Website | microsoft.com |
| Country | United States |
| Revenue | >1000M |
| Company Size | >10000 |
| Company | BuzzFeed |
| Website | buzzfeed.com |
| Country | United States |
| Revenue | 200M-1000M |
| Company Size | 1000-5000 |
| Company | Twitch |
| Website | twitch.tv |
| Country | United States |
| Revenue | >1000M |
| Company Size | >10000 |
| Company | News Corp Australia |
| Website | newscorpaustralia.com |
| Country | Australia |
| Revenue | >1000M |
| Company Size | 5000-10000 |
| Company | LinkedIn Corporation |
| Website | linkedin.com |
| Country | United States |
| Revenue | >1000M |
| Company Size | >10000 |
| Company | Website | Country | Revenue | Company Size |
|---|---|---|---|---|
| Microsoft | microsoft.com | United States | >1000M | >10000 |
| BuzzFeed | buzzfeed.com | United States | 200M-1000M | 1000-5000 |
| Twitch | twitch.tv | United States | >1000M | >10000 |
| News Corp Australia | newscorpaustralia.com | Australia | >1000M | 5000-10000 |
| LinkedIn Corporation | linkedin.com | United States | >1000M | >10000 |
Target Nielsen customers to accomplish your sales and marketing goals.
Nielsen Market Share and Competitors in Marketing Analytics
We use the best indexing techniques combined with advanced data science to monitor the market share of over 15,000 technology products, including Marketing Analytics. By scanning billions of public documents, we are able to collect deep insights on every company, with over 100 data fields per company at an average. In the Marketing Analytics category, Nielsen has a market share of about 1.9%. Other major and competing products in this category include:
Marketing Analytics
What is Nielsen?
Nielsen is a global measurement and data analytics company that provides a complete and trusted view of consumers and markets worldwide. It provides retail measurement services, digital marketing, media solutions, retail collaboration, marketing attribution and more. It has 2 divisions namely Nielsen Global Media and Nielsen Global Connect. Nielsen Global Media provides media and advertising industries with unbiased and reliable metrics that create a shared understanding of the industry required for markets to function. Nielsen Global Connect provides consumer packaged goods manufacturers and retailers with accurate, actionable information and insights and a complete picture of the complex and changing marketplace that companies need to innovate and grow.
Top Industries that use Nielsen
Looking at Nielsen customers by industry, we find that Sports (20%), Recreational Facilities and Services (9%) and Broadcast Media (5%) are the largest segments.
Top Countries that use Nielsen
63% of Nielsen customers are in United States, 7% are in Australia and 6% are in Italy.
Distribution of companies that use Nielsen based on company size (Employees)
Of all the customers that are using Nielsen, a majority (74%) are small (<50 employees), 7% are large (>1000 employees) and 19% are medium-sized.
Distribution of companies that use Nielsen based on company size (Revenue)
Of all the customers that are using Nielsen, a majority (80%) are small (<$50M), 5% are large (>$1000M) and 6% are medium-sized.
