We have data on 1,071 companies that use GroundTruth. The companies using GroundTruth are most often found in United States and in the Retail industry. GroundTruth is most often used by companies with 10-50 employees and 1M-10M dollars in revenue. Our data for GroundTruth usage goes back as far as 3 years and 2 months.
|Company||University of Pittsburgh|
|Company||College of Coastal Georgia|
|Company||Arkansas Tech University|
|University of Pittsburgh||pitt.edu||United States||>1000M||>10000|
|College of Coastal Georgia||ccga.edu||United States||10M-50M||500-1000|
|Seattle University||seattleu.edu||United States||200M-1000M||1000-5000|
|Arkansas Tech University||atu.edu||United States||100M-200M||1000-5000|
We use the best indexing techniques combined with advanced data science to monitor the market share of over 15,000 technology products, including Conversion Optimization Marketing. By scanning billions of public documents, we are able to collect deep insights on every company, with over 100 data fields per company at an average. In the Conversion Optimization Marketing category, GroundTruth has a market share of about 0.1%. Other major and competing products in this category include:
GroundTruth (formerly called xAd) is a Location Data platform to increase marketing strategy by understanding the consumer, builds business, increases store visits and sales that helps make forecasting decisions with location data. It offers activation solutions, ways to integrate location technology into marketing strategy, managed services and self-service mobile-ad solutions to manage and optimize location-based campaigns.
Looking at GroundTruth customers by industry, we find that Retail (11%), Construction (6%) and Automotive (6%) are the largest segments.
91% of GroundTruth customers are in United States.
Of all the customers that are using GroundTruth, a majority (59%) are small (<50 employees), 9% are large (>1000 employees) and 31% are medium-sized.
Of all the customers that are using GroundTruth, a majority (78%) are small (<$50M), 0% are large (>$1000M) and 9% are medium-sized.