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Companies using BlueKai

We have data on 88,992 companies that use BlueKai. The companies using BlueKai are most often found in United States and in the Retail industry. BlueKai is most often used by companies with 1-10 employees and 1M-10M dollars in revenue. Our data for BlueKai usage goes back as far as 7 years.

If you’re interested in the companies that use BlueKai, you may want to check out Lotame and Simpli.fi as well.

Who uses BlueKai?

Some of the companies that use BlueKai include:
Company Portland Press Herald
Website pressherald.com
Country United States
Revenue 100M-200M
Company Size 500-1000
Company WLS
Website wlsam.com
Country United States
Revenue 1M-10M
Company Size 50-200
Company The North Face
Website thenorthface.com
Country United States
Revenue 100M-200M
Company Size 1000-5000
Company NetSuite
Website netsuite.com
Country United States
Revenue 200M-1000M
Company Size >10000
Company Gremi Business Communication Sp. zo.o.
Website rp.pl
Country Poland
Revenue 100M-200M
Company Size 500-1000

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BlueKai Market Share and Competitors in Data Management Platform (DMP)

We use the best indexing techniques combined with advanced data science to monitor the market share of over 15,000 technology products, including Data Management Platform (DMP). By scanning billions of public documents, we are able to collect deep insights on every company, with over 100 data fields per company at an average. In the Data Management Platform (DMP) category, BlueKai has a market share of about 15.4%. Other major and competing products in this category include:

BlueKai
Data Management Platform (DMP)
BlueKai market share in Data Management Platform (DMP) is about 15.38%
88,992
Companies using BlueKai
Data Management Platform (DMP)
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    What is BlueKai?

    BlueKai is a leading cloud-based big data platform that enables companies to personalize online, offline and mobile marketing campaigns with richer and more actionable information about targeted audiences. BlueKai's Data Management Platform (DMP) centrally organizes a company's customer and audience data in the cloud to help implement personalized marketing campaigns across all channels and deliver better results and higher marketing ROI.

    Top Industries that use BlueKai

    Looking at BlueKai customers by industry, we find that Retail (11%), Automotive (6%) and Hospitality (5%) are the largest segments.

    Companies using BlueKai - Distribution by industry

    Top Countries that use BlueKai

    58% of BlueKai customers are in United States and 5% are in United Kingdom.

    BlueKai customers by country

    Distribution of companies that use BlueKai based on company size (Employees)

    Of all the customers that are using BlueKai, a majority (68%) are small (<50 employees), 8% are large (>1000 employees) and 23% are medium-sized.

    Companies using BlueKai, by size (number of employees)

    Distribution of companies that use BlueKai based on company size (Revenue)

    Of all the customers that are using BlueKai, a majority (81%) are small (<$50M), 0% are large (>$1000M) and 5% are medium-sized.

    BlueKai clients - distribution by company revenue

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