We have data on 1,650 companies that use Adobe Test&Target. The companies using Adobe Test&Target are most often found in United States and in the Information Technology and Services industry. Adobe Test&Target is most often used by companies with >10000 employees and >1000M dollars in revenue. Our data for Adobe Test&Target usage goes back as far as 8 years and 1 months.
We use the best indexing techniques combined with advanced data science to monitor the market share of over 15,000 technology products, including Conversion Optimization Marketing. By scanning billions of public documents, we are able to collect deep insights on every company, with over 100 data fields per company at an average. In the Conversion Optimization Marketing category, Adobe Test&Target has a market share of about 0.1%. Other major and competing products in this category include:
Adobe Test&Target is now integrated into the Adobe Target solution, part of Adobe Marketing Cloud. Target provides everything to tailor and personalize customer's experiences to maximize revenue web and mobile sites,apps, social media, and other digital channels at the segment and individual levels.
Looking at Adobe Test&Target customers by industry, we find that Information Technology and Services (16%), Computer Software (8%), Marketing and Advertising (7%), Retail (7%), Financial Services (7%) and Internet (6%) are the largest segments.
71% of Adobe Test&Target customers are in United States and 7% are in United Kingdom.
Of all the customers that are using Adobe Test&Target, a majority (55%) are large (>1000 employees), 14% are small (<50 employees) and 31% are medium-sized.
Of all the customers that are using Adobe Test&Target, a majority (55%) are large (>$1000M), 26% are small (<$50M) and 15% are medium-sized.