Customer Data Platform products

59,116 Companies

What is Customer Data Platform?


A Customer Data Platform (CDP) is a type of packaged software which creates a persistent, unified customer database that is accessible to other systems. Data is pulled from multiple sources, cleaned and combined to create a single customer profile. This structured data is then made available to other marketing systems.

Market Share of Customer Data Platform products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Customer Data Platform products and technologies. We track 16 products in the Customer Data Platform category, and have found 59,116 companies using these products.

Customer Data Platform
Customer Data Platform
59,116
Companies using Customer Data Platform
Customer Data Platform
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    Target customers using Customer Data Platform products to accomplish your sales and marketing goals.

    Customize Customer Data Platform users by location, employees, revenue, industry, and more.
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    Product Install base
    # of companies we found using this product
    Market Share
    Segment 39,718 67%
    Gigya 4,224 7%
    Treasure Data 3,592 6%
    MemberClicks 2,785 < 5%
    BlueConic 2,339 < 5%
    mParticle 2,208 < 5%
    Lytics 1,369 < 5%
    Datatrics 724 < 5%
    RudderStack 699 < 5%
    ContactLab 447 < 5%
    Umbel 306 < 5%
    EPICA 291 < 5%
    Simon Data 134 < 5%
    Hull 133 < 5%
    Oracle Customer Data Management Cloud 95 < 5%
    Lexer 52 < 5%

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