Customer Data Platform products

25,677 Companies

What is Customer Data Platform?


A Customer Data Platform (CDP) is a type of packaged software which creates a persistent, unified customer database that is accessible to other systems. Data is pulled from multiple sources, cleaned and combined to create a single customer profile. This structured data is then made available to other marketing systems.

Market Share of Customer Data Platform products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Customer Data Platform products and technologies. We track 10 products in the Customer Data Platform category, and have found 25,677 companies using these products.

Customer Data Platform
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25,677
Companies using Customer Data Platform
Customer Data Platform

Target customers using Customer Data Platform products to accomplish your sales and marketing goals.

Customize Customer Data Platform users by location, employees, revenue, industry, and more.
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Get targeted set of companies that use Customer Data Platform products

Product Install base
(# of companies we found using this product)
Market Share (%)
Segment 17,503 68%
Gigya 2,375 9%
MemberClicks 1,597 6%
BlueConic 1,350 < 5%
Treasure Data 1,092 < 5%
Lytics 582 < 5%
Datatrics 453 < 5%
ContactLab 340 < 5%
mParticle 326 < 5%
Umbel 59 < 5%