Content Marketing products

276,792 Companies

What is Content Marketing?


Content marketing is a form of marketing focused on creating, publishing and distributing content for a targeted audience online. It is often used by businesses in order to expand & diversify their user base, establish or increase online sales, increase brand awareness or credibility and create an online community of users. When businesses pursue content marketing, the main focus is the needs of the customer. Once a business has identified the customer's need, information can be presented in a variety of formats, including news, video, white papers, e-books, infographics, email newsletters, case studies, podcasts, how-to guides, question and answer articles, photos, blogs etc. Some software in this category focus on content monetization.

Market Share of Content Marketing products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Content Marketing products and technologies. We track 82 products in the Content Marketing category, and have found 276,792 companies using these products.

Content Marketing
Content Marketing
276,792
Companies using Content Marketing
Content Marketing
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    Product Install base
    # of companies we found using this product
    Market Share
    ShareThis 142,584 51%
    Outbrain 24,451 8%
    Taboola 20,107 7%
    Openr 19,351 6%
    Shareaholic 14,560 < 5%
    Skimlinks 10,078 < 5%
    PulsePoint 8,855 < 5%
    Zemanta 7,911 < 5%
    Movable Ink 4,910 < 5%
    Innovid 3,718 < 5%
    Revcontent 1,988 < 5%
    backly 1,888 < 5%
    Livefyre Studio 1,304 < 5%
    UpContent 1,289 < 5%
    Pixlee 1,201 < 5%
    Zift Solutions 873 < 5%
    Contently 789 < 5%
    GetSpread.IT 749 < 5%
    Outliner 744 < 5%
    Ceros 703 < 5%
    Olapic 659 < 5%
    ScribbleLive 652 < 5%
    BoostSuite 557 < 5%
    Opinion Stage 510 < 5%
    Scoop.it 506 < 5%
    SAVO 506 < 5%
    Keywee 497 < 5%
    Zmags Creator 474 < 5%
    NewsCred 431 < 5%
    Relidy Marketing 273 < 5%
    Empowerkit 271 < 5%
    Wyng 266 < 5%
    Softcube 241 < 5%
    RebelMouse 217 < 5%
    KnowledgeVision 199 < 5%
    SnapApp 173 < 5%
    Sellpoints 164 < 5%
    Showpad 162 < 5%
    Engage.Social 156 < 5%
    Launch Pilot 146 < 5%
    PathFactory 119 < 5%
    idioplatform 117 < 5%
    Noosh 104 < 5%
    Kapost 88 < 5%
    Brainsonic 86 < 5%
    TrenDemon 85 < 5%
    TechValidate 76 < 5%
    Chute 74 < 5%
    Manzama 67 < 5%
    Distribion 66 < 5%
    IZEAx 61 < 5%
    Ungapped 55 < 5%
    Thismoment 50 < 5%
    Viloud 47 < 5%
    Oracle Content Marketing 46 < 5%
    Docurated 38 < 5%
    ClearView Social 36 < 5%
    Sales Engine 34 < 5%
    InPowered 34 < 5%
    OneSpot 33 < 5%
    TVPage 30 < 5%
    PublishThis 29 < 5%
    Percolate 27 < 5%
    LookBookHQ 22 < 5%
    Symphony Tools 22 < 5%
    DivvyHQ 22 < 5%
    Flashstock 21 < 5%
    Invodo 17 < 5%
    Treepodia 17 < 5%
    CommercialTribe 15 < 5%
    DrumUp 14 < 5%
    Content Runner 14 < 5%
    StoryPorts 14 < 5%
    Media Shower 13 < 5%
    Opal Platform 13 < 5%
    Pressly 12 < 5%
    Myblogguest 12 < 5%
    Skyword 12 < 5%
    Contentools 11 < 5%
    Mintent 11 < 5%
    Gravity 10 < 5%
    smartgenies 5 < 5%

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