Content Marketing products

275,758 Companies

What is Content Marketing?


Content marketing is a form of marketing focused on creating, publishing and distributing content for a targeted audience online. It is often used by businesses in order to expand & diversify their user base, establish or increase online sales, increase brand awareness or credibility and create an online community of users. When businesses pursue content marketing, the main focus is the needs of the customer. Once a business has identified the customer's need, information can be presented in a variety of formats, including news, video, white papers, e-books, infographics, email newsletters, case studies, podcasts, how-to guides, question and answer articles, photos, blogs etc. Some software in this category focus on content monetization.

Market Share of Content Marketing products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Content Marketing products and technologies. We track 49 products in the Content Marketing category, and have found 275,758 companies using these products.

Content Marketing
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275,758
Companies using Content Marketing
Content Marketing

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Get targeted set of companies that use Content Marketing products

Product Install base
(# of companies we found using this product)
Market Share (%)
ShareThis 146,988 53%
Google Marketing Platform 27,612 10%
Taboola 26,413 9%
Openr 19,660 7%
Skimlinks 18,575 6%
PulsePoint 10,962 < 5%
Outbrain 8,318 < 5%
Zemanta 5,473 < 5%
Innovid 2,678 < 5%
backly 1,508 < 5%
BoostSuite 712 < 5%
GetSpread.IT 659 < 5%
Outliner 654 < 5%
Zift Solutions 567 < 5%
Revcontent 480 < 5%
Olapic 457 < 5%
Pixlee 440 < 5%
SAVO 432 < 5%
Stackla 358 < 5%
NewsCred 240 < 5%
ScribbleLive 227 < 5%
Wyng 226 < 5%
Sellpoints 225 < 5%
KnowledgeVision 166 < 5%
Zmags Creator 161 < 5%
Keywee 147 < 5%
TrackMaven 146 < 5%
Engage.Social 125 < 5%
TrenDemon 117 < 5%
Opinion Stage 107 < 5%
Launch Pilot 97 < 5%
Kapost 92 < 5%
Noosh 86 < 5%
Chute 74 < 5%
idioplatform 73 < 5%
Brainsonic 57 < 5%
TechValidate 56 < 5%
IZEAx 49 < 5%
Manzama 45 < 5%
Distribion 41 < 5%
BrightTALK 39 < 5%
Sales Engine 38 < 5%
Treepodia 30 < 5%
SocialOomph 27 < 5%
InPowered 26 < 5%
OneSpot 26 < 5%
PublishThis 24 < 5%
Docurated 23 < 5%
Invodo 22 < 5%