Content Marketing products

261,994 Companies

What is Content Marketing?


Content marketing is a form of marketing focused on creating, publishing and distributing content for a targeted audience online. It is often used by businesses in order to expand & diversify their user base, establish or increase online sales, increase brand awareness or credibility and create an online community of users. When businesses pursue content marketing, the main focus is the needs of the customer. Once a business has identified the customer's need, information can be presented in a variety of formats, including news, video, white papers, e-books, infographics, email newsletters, case studies, podcasts, how-to guides, question and answer articles, photos, blogs etc. Some software in this category focus on content monetization.

Market Share of Content Marketing products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Content Marketing products and technologies. We track 79 products in the Content Marketing category, and have found 261,994 companies using these products.

Content Marketing
Content Marketing
261,994
Companies using Content Marketing
Content Marketing
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    Product Install base
    # of companies we found using this product
    Market Share
    ShareThis 142,448 54%
    Taboola 20,033 7%
    Openr 19,276 7%
    Outbrain 14,736 < 5%
    Shareaholic 14,580 < 5%
    Skimlinks 10,081 < 5%
    PulsePoint 8,865 < 5%
    Zemanta 7,900 < 5%
    Movable Ink 4,033 < 5%
    Innovid 3,714 < 5%
    backly 1,882 < 5%
    UpContent 1,303 < 5%
    Zift Solutions 876 < 5%
    Revcontent 835 < 5%
    GetSpread.IT 745 < 5%
    Outliner 740 < 5%
    Pixlee 693 < 5%
    Olapic 658 < 5%
    ScribbleLive 643 < 5%
    Contently 598 < 5%
    Livefyre Studio 583 < 5%
    BoostSuite 560 < 5%
    Scoop.it 512 < 5%
    SAVO 508 < 5%
    Zmags Creator 470 < 5%
    NewsCred 317 < 5%
    Ceros 314 < 5%
    Wyng 261 < 5%
    Keywee 257 < 5%
    Softcube 241 < 5%
    Relidy Marketing 235 < 5%
    KnowledgeVision 200 < 5%
    Opinion Stage 194 < 5%
    Empowerkit 185 < 5%
    SnapApp 171 < 5%
    Sellpoints 165 < 5%
    Showpad 156 < 5%
    Engage.Social 151 < 5%
    Launch Pilot 148 < 5%
    idioplatform 118 < 5%
    PathFactory 116 < 5%
    RebelMouse 106 < 5%
    Noosh 105 < 5%
    Kapost 87 < 5%
    Brainsonic 85 < 5%
    TrenDemon 84 < 5%
    TechValidate 76 < 5%
    Chute 73 < 5%
    Manzama 65 < 5%
    Distribion 65 < 5%
    IZEAx 62 < 5%
    Ungapped 55 < 5%
    Thismoment 50 < 5%
    Viloud 47 < 5%
    Oracle Content Marketing 44 < 5%
    Docurated 38 < 5%
    ClearView Social 35 < 5%
    InPowered 34 < 5%
    OneSpot 33 < 5%
    TVPage 31 < 5%
    PublishThis 28 < 5%
    Percolate 27 < 5%
    Sales Engine 25 < 5%
    Symphony Tools 23 < 5%
    LookBookHQ 21 < 5%
    DivvyHQ 21 < 5%
    Flashstock 20 < 5%
    Invodo 17 < 5%
    Treepodia 17 < 5%
    CommercialTribe 15 < 5%
    DrumUp 13 < 5%
    StoryPorts 13 < 5%
    Media Shower 12 < 5%
    Opal Platform 12 < 5%
    Pressly 12 < 5%
    Content Runner 12 < 5%
    Skyword 10 < 5%
    Contentools 10 < 5%
    Gravity 10 < 5%

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