Content Marketing products

264,476 Companies

What is Content Marketing?


Content marketing is a form of marketing focused on creating, publishing and distributing content for a targeted audience online. It is often used by businesses in order to expand & diversify their user base, establish or increase online sales, increase brand awareness or credibility and create an online community of users. When businesses pursue content marketing, the main focus is the needs of the customer. Once a business has identified the customer's need, information can be presented in a variety of formats, including news, video, white papers, e-books, infographics, email newsletters, case studies, podcasts, how-to guides, question and answer articles, photos, blogs etc. Some software in this category focus on content monetization.

Market Share of Content Marketing products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Content Marketing products and technologies. We track 51 products in the Content Marketing category, and have found 264,476 companies using these products.

Content Marketing
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264,476
Companies using Content Marketing
Content Marketing

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Get targeted set of companies that use Content Marketing products

Product Install base
(# of companies we found using this product)
Market Share (%)
ShareThis 140,168 52%
Google Marketing Platform 28,245 10%
Taboola 20,883 7%
Openr 19,558 7%
Skimlinks 17,269 6%
Outbrain 10,406 < 5%
PulsePoint 9,372 < 5%
Zemanta 6,754 < 5%
Innovid 2,776 < 5%
backly 1,503 < 5%
GetSpread.IT 669 < 5%
Outliner 664 < 5%
BoostSuite 643 < 5%
Zift Solutions 543 < 5%
Pixlee 472 < 5%
Revcontent 431 < 5%
SAVO 427 < 5%
Olapic 425 < 5%
UpContent 348 < 5%
Stackla 287 < 5%
Wyng 229 < 5%
ScribbleLive 223 < 5%
NewsCred 195 < 5%
KnowledgeVision 166 < 5%
Zmags Creator 159 < 5%
TrackMaven 146 < 5%
Keywee 129 < 5%
Engage.Social 125 < 5%
Opinion Stage 111 < 5%
TrenDemon 108 < 5%
Launch Pilot 98 < 5%
Kapost 91 < 5%
Noosh 88 < 5%
Sellpoints 85 < 5%
Chute 79 < 5%
idioplatform 74 < 5%
Brainsonic 57 < 5%
TechValidate 57 < 5%
IZEAx 47 < 5%
Manzama 45 < 5%
Distribion 42 < 5%
BrightTALK 39 < 5%
Sales Engine 35 < 5%
Viloud 33 < 5%
OneSpot 28 < 5%
Treepodia 27 < 5%
SocialOomph 26 < 5%
InPowered 26 < 5%
PublishThis 23 < 5%
Docurated 23 < 5%
Invodo 19 < 5%