Search Engine Marketing (SEM) products

1,066,085 Companies

What is Search Engine Marketing (SEM)?


Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs). SEM is the wider discipline that incorporates Search Engine Optimization (SEO). As such, it achieves its objectives via both paid advertising (e.g. Google Adwords or Bing Ads) and organic search results (SEO), which adjusts or rewrites website content and site architecture to achieve a higher ranking in search engine results pages to enhance pay per click (PPC) listings.

Market Share of Search Engine Marketing (SEM) products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Search Engine Marketing (SEM) products and technologies. We track 21 products in the Search Engine Marketing (SEM) category, and have found 1,066,085 companies using these products.

Search Engine Marketing (SEM)
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1,066,085
Companies using Search Engine Marketing (SEM)
Search Engine Marketing (SEM)

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Get targeted set of companies that use Search Engine Marketing (SEM) products

Product Install base
(# of companies we found using this product)
Market Share (%)
Yoast SEO 1,051,905 98%
Clickx 5,408 < 5%
SEMrush 3,152 < 5%
Ahrefs 1,434 < 5%
W3Counter 564 < 5%
BloomReach 551 < 5%
SpyFu 448 < 5%
BrightLocal 435 < 5%
Searchmetrics 361 < 5%
Raven Tools 350 < 5%
SimilarWeb 336 < 5%
DeepCrawl 223 < 5%
AgencyAnalytics 220 < 5%
Moz Pro 168 < 5%
WebCEO 134 < 5%
Woorank 119 < 5%
Linkdex 98 < 5%
seoClarity 64 < 5%
Moz Local 59 < 5%
Positionly 31 < 5%
RankWatch 25 < 5%