Search Engine Marketing (SEM) products
3,794,334 Companies
What is Search Engine Marketing (SEM)?
Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs). SEM is the wider discipline that incorporates Search Engine Optimization (SEO). As such, it achieves its objectives via both paid advertising (e.g. Google Adwords or Bing Ads) and organic search results (SEO), which adjusts or rewrites website content and site architecture to achieve a higher ranking in search engine results pages to enhance pay per click (PPC) listings.
Market Share of Search Engine Marketing (SEM) products
At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Search Engine Marketing (SEM) products and technologies. We track 64 products in the Search Engine Marketing (SEM) category, and have found 3,794,334 companies using these products.
Target customers using Search Engine Marketing (SEM) products to accomplish your sales and marketing goals.
| Product |
Install base
# of companies we found using this product |
Market Share |
|---|---|---|
| Yoast SEO | 3,722,807 | 98% |
| SEMrush | 21,659 | < 5% |
| Ahrefs | 12,315 | < 5% |
| Yext | 9,448 | < 5% |
| Clickx | 5,479 | < 5% |
| BrightEdge | 4,142 | < 5% |
| ReachLocal Live Chat | 1,616 | < 5% |
| Searchmetrics | 1,431 | < 5% |
| SimilarWeb | 1,287 | < 5% |
| HitTail | 1,265 | < 5% |
| YouDot | 1,258 | < 5% |
| BloomReach | 1,016 | < 5% |
| i2i | 969 | < 5% |
| SpyFu | 910 | < 5% |
| Atomseo | 793 | < 5% |
| DeepCrawl | 789 | < 5% |
| NinjaCat | 673 | < 5% |
| Majestic | 635 | < 5% |
| Raven Tools | 578 | < 5% |
| BrightLocal | 477 | < 5% |
| Linkpulse | 471 | < 5% |
| AgencyAnalytics | 354 | < 5% |
| Moz Pro | 322 | < 5% |
| Track-flow.com | 306 | < 5% |
| Quicksprout | 299 | < 5% |
| WebCEO | 267 | < 5% |
| Woorank | 254 | < 5% |
| SE Ranking | 239 | < 5% |
| Serpstat | 230 | < 5% |
| Moz Local | 217 | < 5% |
| Linkdex | 183 | < 5% |
| Optify | 138 | < 5% |
| Adthena | 133 | < 5% |
| Kyto | 127 | < 5% |
| seoClarity | 122 | < 5% |
| MarketMuse | 108 | < 5% |
| Dareboost.com | 101 | < 5% |
| Positionly | 70 | < 5% |
| Pi Datametrics | 66 | < 5% |
| RankWatch | 65 | < 5% |
| Unamo SEO | 57 | < 5% |
| Monitor Backlinks | 54 | < 5% |
| Dragon Metrics | 54 | < 5% |
| cognitiveSEO | 51 | < 5% |
| Netpeak Spider | 50 | < 5% |
| gShift | 40 | < 5% |
| Rank Ranger | 36 | < 5% |
| STAT Search Analytics | 34 | < 5% |
| AuthorityLabs | 33 | < 5% |
| iSpionage | 31 | < 5% |
| YourAmigo | 29 | < 5% |
| SERPWoo | 28 | < 5% |
| SEOmator | 25 | < 5% |
| SIM Partners | 24 | < 5% |
| Ontolo | 24 | < 5% |
| Topvisor | 23 | < 5% |
| ProRankTracker | 22 | < 5% |
| Netpeak Checker | 21 | < 5% |
| GinzaMetrics | 17 | < 5% |
| Caphyon | 14 | < 5% |
| Rio SEO | 14 | < 5% |
| Rankinity | 12 | < 5% |
| RankTrackr | 12 | < 5% |
| Keyword Eye | 10 | < 5% |
