Search Engine Marketing (SEM) products

944,749 Companies

What is Search Engine Marketing (SEM)?


Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs). SEM is the wider discipline that incorporates Search Engine Optimization (SEO). As such, it achieves its objectives via both paid advertising (e.g. Google Adwords or Bing Ads) and organic search results (SEO), which adjusts or rewrites website content and site architecture to achieve a higher ranking in search engine results pages to enhance pay per click (PPC) listings.

Market Share of Search Engine Marketing (SEM) products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Search Engine Marketing (SEM) products and technologies. We track 26 products in the Search Engine Marketing (SEM) category, and have found 944,749 companies using these products.

Search Engine Marketing (SEM)
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944,749
Companies using Search Engine Marketing (SEM)
Search Engine Marketing (SEM)

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Get targeted set of companies that use Search Engine Marketing (SEM) products

Product Install base
(# of companies we found using this product)
Market Share (%)
Yoast SEO 924,026 97%
Clickx 5,264 < 5%
Yext 3,935 < 5%
SEMrush 3,433 < 5%
BrightEdge 1,938 < 5%
Ahrefs 1,572 < 5%
HitTail 740 < 5%
BloomReach 569 < 5%
SpyFu 462 < 5%
BrightLocal 414 < 5%
Searchmetrics 364 < 5%
SimilarWeb 355 < 5%
Raven Tools 348 < 5%
DeepCrawl 240 < 5%
AgencyAnalytics 239 < 5%
Moz Pro 179 < 5%
WebCEO 128 < 5%
Woorank 115 < 5%
Linkdex 103 < 5%
Optify 79 < 5%
seoClarity 68 < 5%
Moz Local 62 < 5%
Adthena 44 < 5%
Positionly 29 < 5%
RankWatch 22 < 5%
Unamo SEO 21 < 5%