We use the best indexing techniques combined with advanced data science to monitor the market share of over 15,000 technology products, including Online Payment. By scanning billions of public documents, we are able to collect deep insights on every company, with over 100 data fields per company at an average. In the Online Payment category, Klarna has a market share of about 1.9%. Other major and competing products in this category include:

Klarna is a Swedish e-commerce company that provides payment services for online storefronts. Their core service is to assume stores' claims for payments and handle customer payments, thus eliminating the risk for seller and buyer. Klarna allows users to pay with simply an email address, billing the customer later and paying the retailer in the meantime. Their business model thus differs from that of other online payment companies, which collect payment from the customer immediately and then forward the money to the retailer.

Top Industries that use Klarna

Top Industries that use Klarna

Looking at Klarna customers by industry, we find that Retail (30%), Apparel & Fashion (6%) and Manufacturing (6%) are the largest segments.

Top Countries that use Klarna

Top Countries that use Klarna

17% of Klarna customers are in United States, 14% are in Sweden, 14% are in Germany, 11% are in Netherlands, 10% are in United Kingdom and 9% are in Norway.

Distribution of companies that use Klarna based on company size (Employees)

Distribution of companies that use Klarna based on company size (Employees)

Of all the customers that are using Klarna, a majority (73%) are small (<50 employees), 7% are large (>1000 employees) and 21% are medium-sized.

Distribution of companies that use Klarna based on company size (Revenue)

Distribution of companies that use Klarna based on company size (Revenue)

Of all the customers that are using Klarna, a majority (78%) are small (<$50M), 6% are large (>$1000M) and 12% are medium-sized.