Marketing Public Relations products

32,450 Companies

What is Marketing Public Relations?


Public relations (PR) is the practice of managing the spread of information between an individual or an organization (such as a business, government agency, or a nonprofit organization) and the public. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment. This differentiates it from advertising as a form of marketing communications. Public relations is the idea of creating coverage for clients for free, rather than marketing or advertising.

Market Share of Marketing Public Relations products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Marketing Public Relations products and technologies. We track 23 products in the Marketing Public Relations category, and have found 32,450 companies using these products.

Marketing Public Relations
Marketing Public Relations
32,450
Companies using Marketing Public Relations
Marketing Public Relations
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    Product Install base
    # of companies we found using this product
    Market Share
    Podium 15,752 48%
    Cision 7,091 21%
    Vocus 2,855 8%
    Shopper Approved 2,249 6%
    Gorkana 1,339 < 5%
    ReviewBuzz 380 < 5%
    Cision Communications Cloud 361 < 5%
    BurrellesLuce 349 < 5%
    TrendKite 344 < 5%
    TVEyes 337 < 5%
    Meltwater 288 < 5%
    Marketwired 216 < 5%
    Prezly 174 < 5%
    Muck Rack 163 < 5%
    GetFiveStars 125 < 5%
    Reputation.com 95 < 5%
    AirPR 84 < 5%
    CoverageBook 74 < 5%
    BlogDash 67 < 5%
    Agility PR Solutions 46 < 5%
    Prowly 26 < 5%
    Critical Mention 22 < 5%
    LexisNexis Newsdesk 13 < 5%

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