Marketing Public Relations products

23,711 Companies

What is Marketing Public Relations?


Public relations (PR) is the practice of managing the spread of information between an individual or an organization (such as a business, government agency, or a nonprofit organization) and the public. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment. This differentiates it from advertising as a form of marketing communications. Public relations is the idea of creating coverage for clients for free, rather than marketing or advertising.

Market Share of Marketing Public Relations products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Marketing Public Relations products and technologies. We track 21 products in the Marketing Public Relations category, and have found 23,711 companies using these products.

Marketing Public Relations
Marketing Public Relations
23,711
Companies using Marketing Public Relations
Marketing Public Relations
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    Product Install base
    # of companies we found using this product
    Market Share
    Podium 8,161 34%
    Cision 6,787 28%
    Vocus 2,602 10%
    Shopper Approved 2,279 9%
    Gorkana 1,216 < 5%
    ReviewBuzz 383 < 5%
    Cision Communications Cloud 352 < 5%
    BurrellesLuce 317 < 5%
    Meltwater 289 < 5%
    TrendKite 220 < 5%
    TVEyes 218 < 5%
    Marketwired 167 < 5%
    Prezly 159 < 5%
    Muck Rack 158 < 5%
    Reputation.com 95 < 5%
    AirPR 88 < 5%
    GetFiveStars 73 < 5%
    BlogDash 71 < 5%
    CoverageBook 36 < 5%
    Agility PR Solutions 30 < 5%
    Critical Mention 10 < 5%

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