Marketing Attribution products

4,012 Companies

In marketing, attribution is the identification of a set of user actions ("events" or "touchpoints") that contribute in some manner to a desired outcome, and then the assignment a value to each of these events. Marketing attribution provides a level of understanding of what combination of events in what particular order influence individuals to engage in a desired behavior, typically referred to as a conversion.

At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Marketing Attribution products and technologies. We track 5 products in the Marketing Attribution category, and have found 4,012 companies using these products.