Call-tracking software products

205,438 Companies

What is Call-tracking software?


Call tracking software records information about incoming telephone calls, and in some regions even the conversation. Call tracking is a technology which can enable the pay per call, pay per minute or pay per lead business model, allowing the tracking of phone calls to be associated with performance-based advertising such as Google AdWords, SEO Services, Display and Electronic Direct Marketing, and supplying additional analytic information about the phone calls themselves. Call tracking is a method of performance review for advertising and/or staff. It is based on the technological possibility of measuring the behavior of callers and is thus the equivalent in telephony to the conversion tracking used on the internet. Via different channels, both procedures offer the opportunity of clearly assigning a customer response to a specific advertising medium.

Market Share of Call-tracking software products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Call-tracking software products and technologies. We track 37 products in the Call-tracking software category, and have found 205,438 companies using these products.

Call-tracking software
Call-tracking software
205,438
Companies using Call-tracking software
Call-tracking software
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    Product Install base
    # of companies we found using this product
    Market Share
    CallRail 65,055 31%
    Marchex 40,790 19%
    Google Call Conversion Tracking 28,956 14%
    CallTrackingMetrics 24,809 12%
    Marchex Call Analytics 9,295 < 5%
    WhatConverts 8,280 < 5%
    ResponseTap 3,358 < 5%
    Call Box 3,239 < 5%
    Avanser 2,169 < 5%
    Infinity Call Tracking 1,855 < 5%
    PhoneWagon 1,529 < 5%
    Calltouch 1,492 < 5%
    Invoca 1,452 < 5%
    Freespee 1,409 < 5%
    CoMagic 1,360 < 5%
    Envybox 1,140 < 5%
    Matelso 1,138 < 5%
    Callibri 1,095 < 5%
    Delacon 1,068 < 5%
    AdCalls 946 < 5%
    Convirza 757 < 5%
    LiveCall 717 < 5%
    Mediahawk 637 < 5%
    Clixtell 497 < 5%
    Novocall 459 < 5%
    Ringostat 352 < 5%
    Fone Dynamics 331 < 5%
    CallTracking.ru 308 < 5%
    Calltracks 269 < 5%
    CallFire 164 < 5%
    CallSource 138 < 5%
    KeyMetric 121 < 5%
    ConnectAndSell 114 < 5%
    Kixie 61 < 5%
    FrontSpin 39 < 5%
    LiiD 28 < 5%
    TalkIQ 11 < 5%

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