Call-tracking software products

111,852 Companies

What is Call-tracking software?


Call tracking software records information about incoming telephone calls, and in some regions even the conversation. Call tracking is a technology which can enable the pay per call, pay per minute or pay per lead business model, allowing the tracking of phone calls to be associated with performance-based advertising such as Google AdWords, SEO Services, Display and Electronic Direct Marketing, and supplying additional analytic information about the phone calls themselves. Call tracking is a method of performance review for advertising and/or staff. It is based on the technological possibility of measuring the behavior of callers and is thus the equivalent in telephony to the conversion tracking used on the internet. Via different channels, both procedures offer the opportunity of clearly assigning a customer response to a specific advertising medium.

Market Share of Call-tracking software products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Call-tracking software products and technologies. We track 36 products in the Call-tracking software category, and have found 111,852 companies using these products.

Call-tracking software
Call-tracking software
111,852
Companies using Call-tracking software
Call-tracking software
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    Product Install base
    # of companies we found using this product
    Market Share
    CallRail 37,915 33%
    Marchex 22,035 19%
    CallTrackingMetrics 15,882 14%
    Google Call Conversion Tracking 15,879 14%
    Marchex Call Analytics 4,692 < 5%
    WhatConverts 3,510 < 5%
    ResponseTap 1,882 < 5%
    Call Box 1,731 < 5%
    Infinity Call Tracking 853 < 5%
    Avanser 853 < 5%
    Invoca 794 < 5%
    Freespee 619 < 5%
    CoMagic 561 < 5%
    Matelso 551 < 5%
    Calltouch 463 < 5%
    Mediahawk 399 < 5%
    AdCalls 397 < 5%
    Convirza 387 < 5%
    Callibri 360 < 5%
    LiveCall 323 < 5%
    Envybox 288 < 5%
    Novocall 232 < 5%
    Clixtell 184 < 5%
    Fone Dynamics 156 < 5%
    Ringostat 153 < 5%
    CallTracking.ru 144 < 5%
    Calltracks 118 < 5%
    CallSource 105 < 5%
    CallFire 92 < 5%
    Delacon 86 < 5%
    ConnectAndSell 78 < 5%
    KeyMetric 69 < 5%
    FrontSpin 21 < 5%
    PhoneWagon 17 < 5%
    LiiD 13 < 5%
    Kixie 10 < 5%

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