Call-tracking software products

120,209 Companies

What is Call-tracking software?


Call tracking software records information about incoming telephone calls, and in some regions even the conversation. Call tracking is a technology which can enable the pay per call, pay per minute or pay per lead business model, allowing the tracking of phone calls to be associated with performance-based advertising such as Google AdWords, SEO Services, Display and Electronic Direct Marketing, and supplying additional analytic information about the phone calls themselves. Call tracking is a method of performance review for advertising and/or staff. It is based on the technological possibility of measuring the behavior of callers and is thus the equivalent in telephony to the conversion tracking used on the internet. Via different channels, both procedures offer the opportunity of clearly assigning a customer response to a specific advertising medium.

Market Share of Call-tracking software products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Call-tracking software products and technologies. We track 37 products in the Call-tracking software category, and have found 120,209 companies using these products.

Call-tracking software
Call-tracking software
120,209
Companies using Call-tracking software
Call-tracking software
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    Product Install base
    # of companies we found using this product
    Market Share
    CallRail 31,578 26%
    Google Call Conversion Tracking 29,184 24%
    Marchex 22,006 18%
    CallTrackingMetrics 13,816 11%
    Marchex Call Analytics 4,692 < 5%
    WhatConverts 3,510 < 5%
    Call Box 2,825 < 5%
    ResponseTap 1,907 < 5%
    Envybox 1,173 < 5%
    Infinity Call Tracking 979 < 5%
    Invoca 798 < 5%
    Avanser 787 < 5%
    PhoneWagon 739 < 5%
    Freespee 618 < 5%
    CoMagic 563 < 5%
    Calltouch 556 < 5%
    Matelso 533 < 5%
    Novocall 458 < 5%
    Convirza 391 < 5%
    Callibri 386 < 5%
    AdCalls 386 < 5%
    Mediahawk 368 < 5%
    Ringostat 356 < 5%
    LiveCall 294 < 5%
    Calltracks 200 < 5%
    Clixtell 183 < 5%
    Fone Dynamics 157 < 5%
    CallTracking.ru 143 < 5%
    CallFire 132 < 5%
    CallSource 127 < 5%
    KeyMetric 106 < 5%
    ConnectAndSell 100 < 5%
    Delacon 89 < 5%
    Kixie 25 < 5%
    FrontSpin 21 < 5%
    LiiD 13 < 5%
    TalkIQ 10 < 5%

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