Call-tracking software products

115,346 Companies

What is Call-tracking software?


Call tracking software records information about incoming telephone calls, and in some regions even the conversation. Call tracking is a technology which can enable the pay per call, pay per minute or pay per lead business model, allowing the tracking of phone calls to be associated with performance-based advertising such as Google AdWords, SEO Services, Display and Electronic Direct Marketing, and supplying additional analytic information about the phone calls themselves. Call tracking is a method of performance review for advertising and/or staff. It is based on the technological possibility of measuring the behavior of callers and is thus the equivalent in telephony to the conversion tracking used on the internet. Via different channels, both procedures offer the opportunity of clearly assigning a customer response to a specific advertising medium.

Market Share of Call-tracking software products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Call-tracking software products and technologies. We track 34 products in the Call-tracking software category, and have found 115,346 companies using these products.

Call-tracking software
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115,346
Companies using Call-tracking software
Call-tracking software

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Get targeted set of companies that use Call-tracking software products

Product Install base
(# of companies we found using this product)
Market Share (%)
CallRail 39,250 34%
Marchex 22,845 19%
CallTrackingMetrics 16,451 14%
Google Call Conversion Tracking 16,075 13%
Marchex Call Analytics 4,887 < 5%
WhatConverts 3,560 < 5%
ResponseTap 1,963 < 5%
Call Box 1,795 < 5%
Infinity Call Tracking 903 < 5%
Avanser 860 < 5%
Invoca 840 < 5%
Freespee 647 < 5%
Matelso 599 < 5%
CoMagic 582 < 5%
Calltouch 463 < 5%
Mediahawk 425 < 5%
AdCalls 399 < 5%
Convirza 391 < 5%
Callibri 354 < 5%
LiveCall 315 < 5%
Envybox 290 < 5%
Novocall 233 < 5%
Clixtell 183 < 5%
Fone Dynamics 157 < 5%
Ringostat 151 < 5%
CallTracking.ru 141 < 5%
Calltracks 133 < 5%
CallSource 111 < 5%
Delacon 87 < 5%
CallFire 79 < 5%
ConnectAndSell 75 < 5%
KeyMetric 70 < 5%
FrontSpin 18 < 5%
LiiD 14 < 5%