Call-tracking software products

111,315 Companies

What is Call-tracking software?


Call tracking software records information about incoming telephone calls, and in some regions even the conversation. Call tracking is a technology which can enable the pay per call, pay per minute or pay per lead business model, allowing the tracking of phone calls to be associated with performance-based advertising such as Google AdWords, SEO Services, Display and Electronic Direct Marketing, and supplying additional analytic information about the phone calls themselves. Call tracking is a method of performance review for advertising and/or staff. It is based on the technological possibility of measuring the behavior of callers and is thus the equivalent in telephony to the conversion tracking used on the internet. Via different channels, both procedures offer the opportunity of clearly assigning a customer response to a specific advertising medium.

Market Share of Call-tracking software products


At enlyft, we use sophisticated, patent-pending algorithms to track the use of various Call-tracking software products and technologies. We track 30 products in the Call-tracking software category, and have found 111,315 companies using these products.

Call-tracking software
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111,315
Companies using Call-tracking software
Call-tracking software

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Get targeted set of companies that use Call-tracking software products

Product Install base
(# of companies we found using this product)
Market Share (%)
CallRail 38,797 34%
Marchex 24,523 22%
CallTrackingMetrics 16,280 14%
Google Call Conversion Tracking 15,552 13%
Marchex Call Analytics 4,532 < 5%
ResponseTap 1,939 < 5%
Call Box 1,780 < 5%
Avanser 1,397 < 5%
Infinity Call Tracking 905 < 5%
Freespee 869 < 5%
Invoca 837 < 5%
Matelso 557 < 5%
CoMagic 517 < 5%
Calltouch 446 < 5%
AdCalls 384 < 5%
Mediahawk 354 < 5%
Callibri 351 < 5%
LiveCall 309 < 5%
Envybox 265 < 5%
Ringostat 150 < 5%
Calltracks 132 < 5%
CallSource 104 < 5%
Delacon 88 < 5%
KeyMetric 69 < 5%
ConnectAndSell 64 < 5%
CallFire 51 < 5%
WhatConverts 27 < 5%
LiiD 13 < 5%
Novocall 12 < 5%
FrontSpin 11 < 5%