We're excited to announce the release of our highly-anticipated Fall 2024 product update. This launch is packed with innovative features and enhancements designed to optimize your go-to-market (GTM) strategies by positioning your teams to scale smarter and engage prospective customers faster.
From scaling contact activation to harnessing first-party data, our latest advancements are designed to provide deeper insights and more streamlined workflows.
Here is an overview of the key highlights in this release:
-Activating contacts at scale
Maximizing GTM efficiencies has never been more critical. With this release, we focus on activating contacts at scale to streamline your outreach efforts. Our enhanced ability to manage contacts in bulk saves you time and energy, allowing you to run large-scale campaigns effortlessly and effectively.
-Powering buying signals with first-party data
To power smarter buying signals, we’ve enhanced our integration of third-party intelligence with first-party insights. This combination not only gives a more complete picture of customer intent, but also enables proactive engagement based on real-time data. By incorporating your data, we can offer more precise and actionable buying signals.
-Investing in our data platform
At Enlyft, investment in our data platform is ongoing. This release furthers our mission to expand the breadth and depth of the Enlyft Company Graph. By enhancing our data collection and processing capabilities, we provide richer, more actionable information that spans a wider range of companies and contexts.
New features and capabilities
This Fall, Enlyft is rolling out several new features designed to make your job easier and your insights sharper. Here’s what you can look forward to:
-Bulk contact export
Save time and scale your outreach by exporting contacts in bulk, effortlessly saving and organizing them through the Enlyft application and API. Large-scale campaigns can be managed with ease, and notifications will keep you updated when contacts are validated and saved. Accessing your saved contacts is streamlined with our new data set filters.
-Lead and contact enrichment
Our real-time enrichment feature enables smarter lead management by automatically enriching inbound leads and new contacts directly within your CRM. You can customize field mappings for various entities, including accounts, contacts, and leads, making detailed contact and basic account information more accessible than ever.
-Contact credit controls
Our new contact credits system offers more control over your contact access. Access contacts through our app, CRM, or APIs, with the assurance that once a credit is spent, the contact is yours with no additional charges for further access. Contacts will receive regular data refreshes throughout your term.
-Visitor tracking
Enhancements in our visitor tracking capabilities now leverage first-party intent data to identify organizations visiting your website and tracking their engagement. Get a comprehensive view of account activity and historical interactions. Embed the Enlyft script to monitor visits and view detailed account activities in your dashboard. Save searches and filter visiting accounts to see their buying signals in real-time.
-Usage reports
Gain valuable insights into your usage patterns across the Enlyft app, CRM, and API. Admins can now track overall usage for accounts and contacts, monitor credit consumption, and access detailed usage data across all sources.
-Company filings (10-K)
Easily access 10-K reports for publicly-listed companies from the Account Insights page. The Intel Snapshot provides a quick overview of key highlights, making it simpler to gather the necessary information without sifting through lengthy documents.
Exciting times ahead
Enlyft’s Fall 2024 advancements are just the beginning! While you scale smarter and engage customers faster, we’ll continue to innovate and expand our capabilities to provide the tools you need for more advanced and efficient marketing and sales strategies. Stay tuned for more updates, and thank you for being a part of the Enlyft journey.