Enlyft is the only modeling vendor that provides granular information related to why each account has a particular buying propensity for your products and services. This insight enables you to tailor your messaging and sales and marketing strategies according to each target account, in turn maximizing deal velocity and output. Enlyft’s core differentiator is the fact that it is the only provider that owns the data that feeds its models. Because we combine the data and modeling application in one centralized platform, both entities work seamlessly together to provide more insight and higher accuracy than could be achieved using distinct entities provided by separate vendors. Additionally, because our data is designed for easy consumption by AI algorithms and tools, our models generate significantly better results as compared to competitors. Think of our models as processing high-definition color photographs as compared to low-resolution black and white ones. The better the data, the higher quality the results.