Enlyft
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Turn CloudAscent into your #1 pipeline source

A CloudAscent pipeline engine built for Growth Partners: custom scoring, contact intelligence, automated execution. Turns partner data into closed deals, faster.

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Enlyft Partner Workspace dashboard

Powering Microsoft's Top Growth and Enterprise Partners

Microsoft CDW Sunrise Technologies Dell SHI Crayon Pax8 Microsoft CDW Sunrise Technologies Dell SHI Crayon Pax8
Proven Results
30%
Larger Deal Size

When CloudAscent intelligence guides account selection

52%
Faster Sales Velocity

With propensity-based prioritization

3x
Higher Conversion

On Act Now recommendations vs. generic account lists

The Enlyft Advantage

Built for Microsoft co-selling. Not volume prospecting.

Custom whitespace intelligence, solution play matching, and automated execution for CloudAscent partners

Identify accounts that match Microsoft winners

We use Microsoft's quarterly win/loss data to build lookalike models of accounts that actually buy. Score your existing customers or discover new whitespace—you get prioritized lists ranked by propensity to close, not generic firmographics.

Discover Microsoft product usage and expansion opportunities

Access Microsoft product usage across 45M+ companies—not generic firmographics. See what each account runs—M365, Azure, Dynamics, Security, identify upsell and expansion opportunities and surface decision-makers for each solution play.

Execute Microsoft solution plays automatically

Pipeline Agent uses Microsoft co-sell playbooks—not generic SDR automation. Researches product usage, selects optimal solution plays, and executes personalized outreach to the right contacts, all within your CRM. Updates quarterly with fresh win/loss data.

Intelligence built with Microsoft. Secure install base matching. Automatic research and execution. That's how top partners turn CloudAscent data into $500M+ in pipeline.

Proven With Top Partners

Microsoft uses Enlyft. So do their largest CloudAscent partners.

+20%
Close Rate Increase
  • 20% increase in close rates for sellers using propensity intelligence
  • 3× higher conversion rates on Act Now recommendations
  • 30% increase in average deal size when CloudAscent data used
"The key to delivering customer value will be AI-powered innovation and growing through partners. Enlyft delivers on both by turning data into actionable insights to meet our customer's needs and activate our partners at scale."
Siew Hoon Goh · General Manager, Global Vendor Digital Sales at Microsoft
16%
M365 Revenue Lift
  • 16% lift in M365 revenue for OneCloud Partners
  • 22% increase in conversion rates focusing on high-propensity customers
  • 18% increase in successful contact connections
"By leveraging Microsoft's CloudAscent Data Escrow program—our partners unlocked high-impact opportunities and delivered OneCloud solutions that led to a 16% lift in M365 revenue."
Brittan Trembley Benton · Global Director, Microsoft 365 & Security at Pax8
30 Seconds
To Complete Account Insight
  • 100% of inbound leads qualified using Enlyft intelligence
  • Reduced time-to-insight from minutes to seconds with AI-powered snapshots
  • Significantly improved GTM efficiency in competitive Dynamics 365 ecosystem
"The power of Enlyft is in 30 seconds having a complete picture, not just who to target, but why they're a great fit. The AI-powered intelligence surfaces key buying signals and insights instantly, which gives our team confidence and clarity that we don't get from ZoomInfo."
Director of Marketing · Sunrise Technologies

These aren't projections. These are results from partners who activated their CloudAscent data with Enlyft.

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From Scored to Closed

Three steps from kickoff to closed deals.

01 Bring your accounts or find new ones

Bring your account lists, sync your CRM, or discover whitespace. See which accounts are CloudAscent-scored or get new opportunities based on fit. Propensity score, product intelligence, and revenue potential—all within minutes.

Install base and CloudAscent account overlap visualization

02 Score against real Microsoft buyers

Every account scored against lookalike models from Microsoft's win/loss data—not generic firmographics. Segmented by purchase readiness: Act Now, Evaluate, Nurture, Educate. Product intelligence and priority ranking complete within 24 hours.

Account scoring and segmentation stack visualization

03 Pipeline Agent executes automatically

Pipeline Agent handles everything autonomously: researches Microsoft product usage, identifies solution play triggers, selects co-sell playbooks, drafts sequences, and executes outreach to decision-makers—all in your CRM. First meetings within 30–60 days.

From score to pipeline execution visualization
The Difference

Most partners have CloudAscent access.
Few have a system to execute on it.

Without Enlyft vs. With Enlyft

Without Enlyft

  • Score list in Partner Center. No context. No next action.
  • 8-12 hours per account to research, personalize, and write outreach.
  • Partners respond to accounts they already know - competitors get there first.
  • No continuous learning. Your scoring stays static while the market changes.

With Enlyft

  • Every Act Now account gets a full research brief the moment it's scored.
  • 10-15 hours saved per seller per week - the agent does the research.
  • Pipeline agent surfaces accounts before competitors - with urgency context built in.
  • The model updates quarterly with fresh Microsoft win/loss data - your scores get smarter as the market evolves.

Upload. Match. Execute. That's it.

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Integrations & Security

Lives where you already work.

No new tools to learn. Enlyft intelligence surfaces inside the systems your partners use every day — with zero workflow disruption.

Partner Center

Propensity intelligence surfaces in Partner Center the moment accounts are scored — no context switching.

Salesforce

Scored accounts and pipeline activity sync to Salesforce automatically. Partners stay in their workflow.

HubSpot

Act Now accounts land directly in HubSpot sequences, enriched with CloudAscent propensity context.

Dynamics 365 / API

Native Dynamics connector for Microsoft-heavy partners. Open API for custom integrations.

SOC 2 Type II Certified Data Encrypted at Rest & In Transit GDPR Compliant
Get Started

Win the whitespace before your competitors do.

CloudAscent identifies thousands of high-propensity accounts you haven't engaged yet. We'll show you which ones are ready to buy — before your competitors reach them.

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  • ✓ Used by Microsoft's Top Growth and Enterprise Partners
  • ✓ $500M+ in pipeline created
  • ✓ 22% higher conversion rates proven
FAQ

Microsoft CloudAscent, answered.

What is Microsoft CloudAscent?

CloudAscent is Microsoft's propensity model for SMB and mid-market accounts. It scores accounts on how likely they are to buy Microsoft products so that Microsoft and its partners can prioritise the customers most ready to move. The propensity engine behind CloudAscent is built by Enlyft.

How is Enlyft related to CloudAscent?

Enlyft powers CloudAscent. Microsoft chose Enlyft to build the propensity engine that scores more than 20 million SMB accounts and turns them into prioritised, ready-to-work opportunities for a partner ecosystem of 400,000+ Microsoft partners.

What do partners actually do with CloudAscent scores?

Partners use the scores to decide who to call first. Rather than working an undifferentiated customer list, a partner sees which accounts are most likely to buy a given Microsoft workload, and why, so sellers spend their time on the accounts already in motion.

How do partners get access to CloudAscent data?

Access is provided through a secure process and framework whereby Enlyft works with each partner to get the propensity data into the systems partners already use.

Does CloudAscent data work alongside our own CRM data?

Yes. The intelligence is designed to land on the records your sellers already work, so propensity scores and the reasoning behind them sit alongside your own account data rather than in a separate system.

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Your CloudAscent list tells you which accounts to target. It won't tell you why or how to win them.

In 30 minutes, we'll show you which CloudAscent-scored accounts — across your install base and the whitespace beyond — are ready to buy. Then how your team wins it: the right solution to lead with, the contacts to reach, and outreach drafted and ready to send.

  • Used by Microsoft's Top Growth and Enterprise Partners
  • 60% larger deal size
  • 3x higher conversion on Act Now recommendations