iDatalabs – a company that helps businesses with customer acquisition through artificial intelligence – announced today that it is changing its name to Enlyft. The name change reflects the company’s commitment and it’s expertise in generating positive results for its clients.

“For years our clients have leveraged our solutions to drive revenue growth. Our solutions strive to generate a significant lift in conversion rates across the customer acquisition process, with clients seeing greater than 2x win-rates over multiple years.” said Lokesh Dave, CEO. “The name change represents our relentless emphasis on enhancing the efficiency of our client’s marketing initiatives and elevating the sales win rates.

The new name is effective immediately, and will be implemented across the company’s product and services throughout calendar year 2018. The company will retain the iDatalabs brand and it’s associated properties.

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