About Spectrum Marketing Companies

spectrummarketing.com

Spectrum Marketing Companies is a nationally recognized direct marketing company with a 29-year history of driving superior results for its clients. Located in Manchester New Hampshire, Spectrum works with over 4,000 clients with over 70% of its business conducted outside of its local market. Client segments include; retail, non-profit, education, health & fitness, furniture, political, healthcare, automotive, powersports, hardware, entertainment, dental & orthodontic, and home services. Franchises, buying groups and chain stores are also a key area of strategic focus. The company differentiates itself by delivering direct mail centric solutions wrapped in digital technologies that provide enhanced campaign performance, tracking and attribution. Direct mail as an industry has experienced a resurgence in recent years to the point that the DMA (Data & Marketing Associations) has stated its response levels are at, “the highest in recorded history”. These strategies are further supported with additional services that offer coordinated point-of-purchase materials, signage and printed collateral that deliver a complete omni-channel marketing experience for its clients and the consumers they engage with. Spectrum believes in being data-driven in all aspects of its approach including; its planning methodologies, campaign execution and post campaign analysis. Our focus is on RESULTS and delivering our clients cost-effective marketing solutions that offer superior performance that can be constantly evolved over time based on the tools we deploy in our process. Spectrum’s mission is to provide our clients with a superior return on investment for every marketing dollar spent.

Revenue : 10M-50M Industry : Marketing and Advertising Location : United States Employees : 50-200

SaaS Adoption

SaaS Adoption indicates the level of adoption by this company of software as a service services.

Cloud Adoption

Cloud Adoption indicates the level of adoption by this company of cloud services.

IT Footprint

IT Footprint gives a relative indication of how much IT services this company consumes.

IT Spend

IT Spend shows roughly how much this client spends on IT per year in USD.

Enlyft tracks the use of over 15,000 technologies and has proprietary data on over 18 million companies worldwide.

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Vendor Usage

Spectrum Marketing Companies uses 5 different technologies from 40 different vendors. They have above average use of several technologies including Java, Perl and Zoho.

Product Categories

Spectrum Marketing Companies uses products from 37 different product categories. They are particularly heavy users of products in Software Frameworks, Graphics & Photo Editing, and Office Productivity.

Recently Detected Technologies

Enlyft tracks the use of over 15,000 technologies and has proprietary data on over 18 million companies worldwide.

Technology Category Vendor Usage
Java Programming Languages Oracle
Perl Programming Languages Perl
Zoho Enterprise Applications Zoho Corporation Pvt. Ltd.
Zoho Mail Email Communications Technologies Zoho Corporation Pvt. Ltd.
Zoho PageSense Conversion Optimization Marketing Zoho Corporation Pvt. Ltd.

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