About M&O Marketing
mandomarketing.comHaving been in business for nearly 45 years, M&O is the oldest and longest-standing independent marketing organization (“IMO”) in the fixed annuity industry. Founded in metro-Detroit in 1976 and originally having only marketed long-term care in Michigan and Ohio (hence, “M&O”), we have since expanded to also market fixed annuities and life insurance to thousands of independent financial professional nationwide. Just as our now-national business model has evolved, so has our marketing perspective. With today’s ever-changing pace of innovation in the financial services industry, we have grasped the keys of success developed from yesterday’s knowledge, today’s experience, and tomorrow’s vision to provide financial professionals with arguably the most versatile and cutting-edge marketing value proposition in the industry today.
SaaS Adoption
SaaS Adoption indicates the level of adoption by this company of software as a service services.
Cloud Adoption
Cloud Adoption indicates the level of adoption by this company of cloud services.
IT Footprint
IT Footprint gives a relative indication of how much IT services this company consumes.
IT Spend
IT Spend shows roughly how much this client spends on IT per year in USD.
Enlyft tracks the use of over 15,000 technologies and has proprietary data on over 18 million companies worldwide.
Know the products your prospects use
Vendor Usage
M&O Marketing uses 5 different technologies from 28 different vendors. They have above average use of several technologies including Symantec.Cloud, Salesforce.com CRM and Pardot.
Product Categories
M&O Marketing uses products from 22 different product categories. They are particularly heavy users of products in Web Analytics, Software Frameworks, and Email Communications Technologies.
Recently Detected Technologies
Enlyft tracks the use of over 15,000 technologies and has proprietary data on over 18 million companies worldwide.
| Technology | Category | Vendor | Usage |
|---|---|---|---|
| Windows XP | Operating Systems | Microsoft Corporation |  |
| Symantec.Cloud | Cloud Security | Symantec |  |
| Salesforce.com CRM | Customer Relationship Management (CRM) | Salesforce.com, inc | |
| Pardot | Marketing Automation | Salesforce.com, inc | |
| Microsoft.NET | Software Frameworks | Microsoft Corporation | |
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